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Work Background
Huddle HouseVice President Marketing
Jul. 2022Atlanta Metropolitan Area
Perkins Restaurant & BakeryDirector Digital Marketing
May. 2021 - Jul. 2022Atlanta, Georgia, United StatesLed digital marketing strategy and implementation including website, mobile app, online ordering, virtual brands, loyalty, organic and paid media campaigns, brand reputation, and overall analytics.
Huddle House, Inc.Director Digital Marketing
May. 2021 - Jul. 2022Atlanta, Georgia, United StatesLed digital marketing strategy and implementation including website, mobile app, online ordering, virtual brands, loyalty, organic and paid media campaigns, brand reputation, and overall analytics.
Umano StudioManaging Partner
May. 2019 - May. 2021Dallas, Texas, United States
Brinker InternationalDirector Global Marketing (Chili's)
Feb. 2016 - Apr. 2019Dallas, TXContinued delivering positive results and led the global marketing team to accomplish the brand's vision in international markets by solidifying Chili's current position as a leader of the casual dining industry in key markets, and also expanding to new ones.
Brinker InternationalSenior Marketing Manager - Global Business Development (Chili's)
Sep. 2014 - Feb. 2016Dallas, TXOptimized the brand's position in Mexico and Latin America through innovative marketing programs and strengthening our relationship with local partners. Led the development and implementation of a global guest facing technology strategy to become the leader in the digital arena.
IntuitProduct Owner Mobile Apps
May. 2013 - Aug. 2014Plano, TXCreated mobile vision to define product features and functionality. Led cross-functional team to design, develop, test and launch 2 mobile apps. Features and user experience were defined using โlean methodologiesโ and by completing a series of experiments with users and potential users.
FedEx OfficeSenior Digital Access Marketing Specialist
Dec. 2007 - May. 2013Dallas, TXLed strategy, design, development, test and launch of products such as FXO.com mobile, mobile app, online Doc Creation, Signs & Graphics, and Web services.
FedExCustomer Experience Marketing Specialist
Feb. 2002 - Nov. 2007Dallas, TX
FedExFedEx.com Marketing Professional
Jun. 1999 - Jan. 2002Dallas, TX
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