ONE | A Potter's House ChurchSenior Graphic Designer
Aug. 2020 - Sep. 2024Led a team of graphic designers and copywriters to create and execute visual concepts for integrated marketing campaigns across print, digital, and social platforms.
Developed and executed creative strategies that effectively communicated brand messages and aligned with client goals, driving engagement and brand consistency.
Collaborated with clients, account managers, and stakeholders to understand project objectives and deliver innovative design solutions tailored to their needs.
Managed multiple high-priority projects simultaneously, ensuring on-time delivery and adherence to budget constraints.
Directed the full creative process from concept to final production, ensuring high-quality deliverables that met or exceeded expectations.
Consistently integrated industry trends and emerging technologies to infuse fresh ideas into design concepts, keeping work relevant and competitive.
Provided art direction and mentorship to designers, photographers, and illustrators, ensuring cohesive creative vision across all assets.
Reviewed and approved all design materials, maintaining consistency in brand identity and visual standards.
Collaborated with cross-functional teams, including marketing, sales, and product development, to align design strategies with overall business goals.
Developed comprehensive style guides defining visual standards for branding elements, including logos, typography, and color palettes, ensuring cohesive branding across all channels.
Partnered closely with copywriters to create compelling ad copy that resonated with target audiences and enhanced campaign performance.
Implemented project management software to improve team collaboration, optimize workflow, and enhance productivity.
Led creative brainstorming sessions, generating innovative ideas and strategies for upcoming marketing campaigns.