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Work Background
ABC Worldwide StoneMarketing Team Member
Jun. 2024New York City Metropolitan AreaI support the VP of Marketing and Creative Director and Marketing Manager. Key responsibilities include: Certification Management: Generate and distribute certificates of completion for Continuing Education Unit (CEU) courses presented by ABC Stone sales professionals to the A+D community. Market Research & Outreach: Conduct market research to identify potential outreach opportunities, driving engagement with architects, designers, and industry professionals. Event & Material Documentation: Capture engaging content from special events, tours, and material reveals, contributing to the company's promotional and social media strategies. Visual Content Development: Edit and optimize images in Photoshop, and ensure high-quality visuals are uploaded to the official ABC Stone website, effectively showcasing company materials and projects.
Precision Stone Inc.Marketing Coordinator
Jan. 2024Westbury, New York, United StatesI continue to enhance the company’s brand presence. Social Media & Digital Marketing: I manage Precision Stone's social media channels by creating content, writing copy, scheduling posts, and engaging with the A+D community to expand brand visibility and reach the target audience. Photography Database & Library Development: I am assisting in the creation and management of a comprehensive photography database and library to streamline access to high-quality visual assets across the company.
F. Schumacher & Co.Hospitality Operations Team Member
Dec. 2023New York, United StatesI assist the Associate Director of Portfolio Development and Merchandising to streamline key operational processes involving material organization and distribution. I continue to support the entire project management team to ensure smooth execution of tasks across the department.
Precision Stone Inc.Marketing Coordinator
Feb. 2023 - Dec. 2023Westbury, New York, United StatesI was responsible for enhancing the company's brand presence within the architectural and design (A+D) community. Social Media & Digital Marketing: Managed Precision Stone's social media channels by creating content, scheduling posts, and engaging with the A+D community to expand brand visibility and reach the target audience. Newsletters: Coordinated the creation and distribution of newsletters to promote the company’s involvement in events, sourcing trips, and overall mission to clients, architects, and designers. Content Writing & Blogging: Wrote and edited content for the company website, showcasing project highlights, and our services that appeal to architects, designers, and contractors. Website Optimization & Content Enhancement: Lead the continuous improvement of the company’s website to ensure it remained engaging, user-friendly, and aligned with business goals.
F. Schumacher & Co.Business Operations
Apr. 2022 - Dec. 2022New York, United States-Optimized the department's sample library by creating an organizational system categorized by wallcovering and fabric skus, vendors, and colors.
-Worked closely with project managers and design consultants to send samples, source product, and develop relationships with clients by providing exceptional options and alternatives for their project needs.
-Assisted in SKU upload and management of SKU listings for all product categories within the hospitality portfolio.
-Maintained database of certificates and product testing information received from vendors. -Partnered with marketing manager to assemble and install products for the visual display for the BDNY trade show to the industry.
-My involvement in the department helped double the projected growth of business from $600k in 2022 to $1.2 million in 2023.
Pepper HomeCreative Marketing Intern (Remote)
May. 2020 - Aug. 2020New York, United States-Collaborated remotely with founders on social media and marketing strategies.
-Created scheduled content for Pinterest to further establish brand image and drive web traffic to e-commerce site. -Assisted in the creation of style guides for customers to use for inspiration.
Crate and BarrelMerchandise Associate
Oct. 2017 - Jan. 2020Tucson, Arizona Area-Facilitated the flow of product and maintained sales floor to ensure product displays were up to the iconic look and company standards and to provide an engaging experience to customers.
-Maximized company sales growth and profitability by maintaining stock room with organization and efficiency.
-Maintained an awareness and knowledge of current product in all departments.
-Worked under Visual Manager, utilizing design talents to execute appealing and engaging window displays.
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