The Walt Disney CompanyCMO, SVP Strategy & Business Development LATAM
Dec. 2000 - Dec. 2016Buenos Aires Province, ArgentinaResponsible for managing the region’s strategic planning process, including long-range plan and annual operating plan. Tasked with identifying incremental growth opportunities and new business initiatives, including LOB-specific projects and white spaces. As CMO, managed all marketing teams in the region, designing and executing marketing strategies for all LOBs in the portfolio, including Cinema, Television, Live Events, Radio, Online and Consumer Products.