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Work Background
ICAway International Student Careers: Finding CPT, OPT, H-1B JobsB2B Marketing Specialist
Nov. 2023Chicago, Illinois, United StatesICAway (pronounced as I-See-A-Way) is a holistic educational, career, and personal development consulting company that specializes in empowering international students to overcome job search challenges. Through expert guidance in networking, career branding, and self-advocacy, we equip international students with the tools to confidently navigate their career paths and emerge as successful contenders in their chosen fields.
Tenger CorporationMarketing Specialist
Jun. 2022 - Sep. 2022Chicago, Illinois, United States• Created corporate brand guidelines to create a company identity and built a company portfolio website generating 200 monthly viewers
• Oversaw the strategic allocation of the marketing budget, implementing monthly optimizations to enhance campaign efficiency and maximize performance
• Developed an intuitive descriptive analytics dashboard to effectively communicate business performance metrics, including sales trends, customer behavior, and market dynamics, enabling senior stakeholders to make informed decisions
• Key Achievements: Generated sales leads and secured new client contracts worth $65,000 in the first two months with successful online marketing campaigns
Hera Equipment LLCMarketing Manager
Feb. 2017 - Jul. 2019• Extracted valuable insights from quarterly and annual market research using syndicated data to gain a competitive advantage
• Orchestrated product and service bundling strategies, resulting in a notable 13% increase in sales
• Pioneered a customer loyalty program, elevating the retention rate from 15% to 28% and driving higher customer sales
• Utilized 13 years of sales data to implement a streamlined CRM system on HubSpot, improving sales lead tracking
• Introduced a post-purchase customer satisfaction survey system, identifying delivery pain points, improving reliability, and achieving a notable 15% increase in overall customer satisfaction
• Attended five nationwide and two international (Seoul, Korea and Shanghai, China) exhibitions abroad while increasing quality leads number by 34%
• Key Achievements: Led the marketing department, reporting directly to senior leadership, strategically leveraging syndicated data for market research, and implementing successful product bundling strategies that boosted annual sales by 12%
Mongolian Marketing Consulting Group, "MMCG" LLCMarketing Research Specialist
Jul. 2016 - Apr. 2017
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