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Work Background
ChargeNet - EV Charging SolutionsSocial Media Community Management and Engagement
Nov. 2023Auckland, New ZealandAs an independent contractor to ChargeNet New Zealand. A nationwide EV charging network, ChargeNet is New Zealand’s leading provider of EV charging solutions. Covering social media community management, social media community engagement and reporting (trend insights and community engagement examples), content & marketing calendar and canned response maintenence administration; with the available options of ad-hoc assistance on ChargeNet's Customer Support email inbox via HubSpot and with support on copywriting and content creation and scheduling tasks provided as needed.
Mitre 10 (New Zealand) LimitedCopywriter
Apr. 2020 - Apr. 2021Auckland, New ZealandThrilled to be part of the Mitre 10 team creating copy for the website and brand, after being a vendor for Mitre 10 for five years as part of the Socialites Community Management Dream Team
Yellow New ZealandSocial/Digital Copywriter and Strategist
Oct. 2018 - Dec. 2019Auckland, New ZealandI'm proud to have previously been the Social Media/Digital Copywriter and Strategist for Yellow NZ where I interpreted client briefs and requirements and turned them into emotive, efficient web copy that propelled end customers to take the actions that my clients needed to boost their business and bring them success through savvy website creation, digital & social media posts and presence. Core functions as Social Media Strategist included: - Client briefing , meetings and servicing; - Plotting brand message/guidelines, tone of voice and post content calendar, - Creating a social media strategy as part of a wider integrated marketing strategy for client, - Creating social posts adhering to the business objectives client would like to achieve, - Creating the content itself using a sliver-thin budget and resources or by collaborating with the design team members to create bespoke client content, - Strategising and creating proposal mock-up content for websites, landing pages, social media posts and paid media placements for potential clients to support the sales team with pitches, - Facilitating social media content via scheduling on social media platform resources such as Sprout Social, Facebook Business Manager, Later (and more! I’ve got experience with AgoraPulse, Lexer Engage, Sprinklr, HubSpot, Monday, Asana, LinkTree), - Client audience insights analysis & post engagement and providing reports on these with social listening to assist clients in leveraging the most from their social media messaging.
DigivizerSocial Community Manager for Microsoft APAC (NZ)
Oct. 2017 - Oct. 2018Auckland, New ZealandI'm proud to have previously been the social community manager and vendor for Microsoft NZ; as part of the Microsoft APAC region on behalf of Digivizer; where I worked my social media magic to assist with engagement, brand loyalty and retention for Microsoft NZ's fans across social media micro channels for Microsoft NZ’s core audience groups in SMB, Tech and Developers and consumer products like Surface and Windows. From community moderation; to a highlight working at Microsoft Azure Summit April 2018 posting comments and reactions from speakers and attendees in real-time including on the spot client approvals, to copy creation and image selection for NZ HQ sourced content; to communicating Microsoft global and regional brand messages to our stakeholders and publics.
Socialites NZSocial Media Community Manager
Nov. 2015 - Nov. 2023AucklandSocial Media Community Manager at Socialites (part time) working on the social media micro channels for some of New Zealand's biggest and most trusted brands such as Auckland Airport, The Warehouse, Mitre 10, House of Travel, New World, AMI Insurance, State Insurance, Auckland Fish Market, Auckland Seafood School, Invivo x SJP and many more; under the innovative leadership of CEO Wendy Thompson. I’m proud to have contributed to the Socialites Community Management team winning Best Community Management Team in Australasia two years running at the Social Media Marketing Awards held in Sydney, Australia 2019.
TONI&GUY HairdressingSalon Reception Manager - Permanent Part Time
Aug. 2015 - Nov. 2015High Street, Auckland Central.Happily I was quickly able to find and be hired for a role to cover for the month of August 2015 at Toni & Guy Hairdressing High Street; securing the role less than 12 hours after reaching out to my network of contacts! This temp position originally intended to cover vacation time for existing staff, has now resulted in permanent part time work with Toni & Guy, while I look for new work opportunities. This entails appointment setting across both cutting stylists and colour technicians including factoring colour processing times per client when additional services are included in the one visit. Greeting clients and seating them for their appointment and providing refreshments. Communicating with clients to take their ideas or reference images and assisting in getting these ideas across effectively to cutting stylists and colour technicians. Liaising with all levels of Toni & Guy staff and stakeholders to ensure efficient day to day running; be that in-person, over the phone or via email & web communication. Cash duties. Store opening and closing. Stock control and product ordering.
Bride & Groom MagazineProduction Coordinator and Sales Assistant
Jul. 2014 - Jul. 2015AucklandRecently I had been working as part of the small, hardworking team at Bride & Groom Magazine from July 2014 until July 2015 as a Sales, Editorial and Production Assistant/Coordinator, but unfortunately due to the business’s financial and restructuring reasons; and in addition to two staff returning after maternity leave, my position was absorbed and made redundant. As a Production Coordinator/ Sales & Editorial Assistant at Bride & Groom Magazine, I assisted the B&G team with many aspects, from writing social media content, liaising with clients to helping with production; it was a pleasure to work with a dedicated and wonderful team. I was accountable for many different aspects from: coordinating the flow of production material for publication; coordinating sales leads; sales research and data base management; communications contact person for distributing material requests; communications contact person for distributing sales information and material; collating and managing product coming in to photograph (from gowns and jewellery to cakes, decorations, gifts, flowers...you name it!); proofing, regular publication copy; website business directory management adding and creating listings; client service and support; providing basic graphic files for clients using InDesign and CS Photoshop.
nzgirl 1999 LtdCurator Assistant
Apr. 2014 - Jun. 201424 Graham Street, Auckland 1010Writing content, Sourcing and running Comps, Reporting on integrated marketing campaigns, Researching images and content, working with PR & distribution houses to source content, communicating with nzgirl audience via email, newsletter and social media about their enquiries, competition winnings or general CRM. Shipping competition prizes.
Flossie.com LtdSalon Liaison
Feb. 2014 - Jun. 201424 Graham Street, Auckland 1010Cold Calling, Sales Calls, Account Management, Research, Information Organization, Company production communication via both written and verbal delivery modes, Appointment Setting, Management Support, Admin Support,
One Take KateOwner / Editor-in-Chief. Writer / Reviewer at www.onetakekate.com
Aug. 2012AucklandOwner and Editor at One Take Kate.com - I'll help save you time + money by showing you movies, streaming and live entertainment you'll love! No Spoilers! One Take Kate.com is a movie, music and live entertainment outlet and lifestyle blog. kate@onetakekate.com
http://www.onetakekate.com/ https://twitter.com/OneTakeKate https://www.facebook.com/onetakekate https://instagram.com/onetakekate/
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