Liza Kawaller

Sales and Business Development @MasterClass

👍 Sales & BizDevBusiness Development ManagerPartnerships ManagerCustomer Success Manager

Liza Kawaller is a seasoned professional in the areas of sales and business development, currently serving at MasterClass, a leading online education platform. With a keen eye for identifying and developing new business opportunities, she has successfully contributed to the growth and strengthening of MasterClass's market presence. Liza's expertise spans across strategic planning, market research, and customer relationship management, underpinned by her exceptional communication and negotiation skills. Before joining MasterClass, she was associated with several high-profile organizations, honing her acumen in sales and business development. Liza's passion for education and technology makes her a key asset to MasterClass as it continues to redefine the landscape of online learning.

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Work Background

MasterClassMidMarket + Enterprise Account Executive, MasterClass at Work

Oct. 2023At MasterClass, I help organizations globally adopt Learning + Development, DEI, Employee Engagement, and Wellness tools. My goal is to support strategic company initiatives through culture development. I use a consultative approach to help organizations think critically about how each area affects overall metrics of success like ROI, retention, recruitment, and wellbeing.

MasterClassSMB Account Executive, MasterClass at Work

Apr. 2022

MasterClassSDR, MasterClass at Work

Aug. 2021 - Jun. 2023

Innover DigitalClient Success

Jan. 2021 - Jan. 2022At Innover, I expanded key strategic accounts/created new client opportunities for VP through sales outreach to Fortune 500 + 100 clients

AVVAYBusiness Development at AVVAY

Jan. 2018 - Jan. 2020Seed Stage: Assisted team of founders to test, validate, and prototype systems before launch. Met sales goals which assisted founders in ability to raise seed round of 1M. Growth stage: Helped identify/convert key clients, create systems, and strategize towards profitability.