The University of SheffieldCreative Manager
Nov. 2011 - Jan. 2014Sheffield, United KingdomLed the development and maintenance of the university's brand, overseeing a diverse creative team for in-house projects and ensuring consistency across all platforms. Managed the production of essential marketing materials such as annual reports and prospectuses, aligning them with corporate brand values to effectively communicate with target audiences. Planned and executed content for the university homepage, ensuring engaging and informative experiences for visitors. Successfully sourced and negotiated contracts with various suppliers, including designers, copywriters, photographers, merchandisers, usability experts, and consultants. Oversaw external contractors' work, ensuring agreed-upon deliverables, budgets, and timelines. Effectively allocated and monitored project-specific budgets.