Christopher Rossi - Digital Marketing Manager, Pafilia

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Work Background

PafiliaDigital Marketing Manager

Mar. 2023Paphos, Cyprus · On-siteLeading the Cyprus Real Estate Market

TLV DevelopersHead of Marketing And Business Development

Jan. 2023 - Mar. 2023Limassol, Cyprus · On-site

TLV DevelopersHead of Marketing

Oct. 2021 - Mar. 2023Limassol, Limisso, Cipro🔹 Project Manager of the whole Marketing plan including building and connecting the marketing platforms for the sales team and the property management team. 🔹 Develop, execute, and measure integrated, multi-channel marketing strategies to increase agency awareness, generate and nurture leads, and support business development efforts 🔹 Lead the marketing team to develop and execute a new integrated campaign that increased leads by 50% in 6 months 🔹 Manage all aspects of digital marketing including SEO, PPC, social media, email campaigns, landing pages, etc., increasing website traffic by over 20k visitors per month. 🔹 Develop and implement a comprehensive lead generation strategy with measurable goals and objectives which resulted in a 300% increase in leads generated from previous month’s numbers. 🔹 Develop and execute digital/social media strategies, social business models, content strategies, and communication protocols on priority projects.

QBT TravelCorporate Marketing Specialist

Feb. 2019 - Mar. 2020Sydney, Australia🔹 Served as Email Marketing specialist for all of the QBT, Corporate and WoAG communications Using HubSpot. 🔹 Created the marketing funnels of QBT and generating leads for the Sales team. 🔹 Managed events, gadgets printing materials for QBT and TravelEdge, as well as Content Management of the QBT’s website using HubSpot and Umbraco 🔹 Constantly improved the company’s website, created the supplier news page and responsible for daily updates regarding the business travel world 🔹 Managed advertising on social media and drive the social media strategy across Australia 🔹 Ensured digital marketing campaign including an understanding of Facebook insights, Ad 🔹 Managed Google Analytics, Data Studio and other platforms quarter digital reporting,

QBT TravelDigital Marketing Coordinator

Jul. 2018 - Feb. 2019Sydney, Australia🔹 Advise on, write, edit and send all internal and external communications. 🔹 Upload all communications to the customer portal. 🔹 Keep all communications lists up to date in Hubspot and audit their accuracy on a quarterly basis. 🔹 Ensure all communications are on brand and consistent in terms of style, quality and tone of voice. Administration of company intranet page. 🔹 Additional support for the Marketing and Product team.

Ormeggio at The SpitMarketing Coordinator

Feb. 2018 - Jun. 2018Sydney, Australia🔹 Created and performed social media Campaigns across four venues 🔹 Developed marketing collateral, presentations, printed collateral, advertising, point of sale materials and flyers 🔹 Effectively communicated via telephone and email correspondence to market programs, provided information, responded to inquiries, supported the application and registration processes, and performed other related services

Grouped Property Services Pty LtdDigital Marketing Manager

Nov. 2016 - May. 2017Sydney, Australia🔹 Digital marketing campaign experience including an understanding of Facebook insights, Ad Manager, Google Analytics, Data Studio or other platforms quarter digital reporting, analytics and results-based recommendations 🔹 Managed the digital (or online) elements of the marketing mix, integrates with offline (print, PR etc), also gets involved in strategic side of things like setting KPI’s and works with other departments to ensure the implementation of the marketing plan is coordinated, aligned, consistent and meets business objectives. 🔹 Served as Social Media Manager of the company running campaigns and generating monthly reports 🔹 Designed and implemented internal, external, physical and digital sales material. 🔹 Oversaw professional and social media platforms, Blog, social media and improved SEO

Social-MadnessHead of Marketing

Oct. 2014 - Oct. 2016Bientina, Toscana, Italia🔹 Social Madness born from a new vision of the marketing industry. 🔹 We are a studio specialized in Digital Marketing and Social Media Marketing. Our Mission is create brand awareness for our customers using strategies to guarantee them results.