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Work Background
aPropertiesReal Estate Advisor
Oct. 2024Barcelona, Catalonia, Spain
CDM BarcelonaSenior Account Executive
Jun. 2022 - Oct. 2024Barcelona, Catalonia, Spain- Lead day to day relationship with international clients to understand their needs within the pharmaceutical industry and develop a coherent strategy based on their objectives.
- Manage and oversee the execution of the client's strategy for both online and offline channels.
- Manage client budgets for every project assigned working closely with financial team.
AFGEuropeProject Manager
Oct. 2021 - Apr. 2022Barcelona- Manage and assign creative resources to creative projects based on skills and capacity.
- Manage the production process of creative campaigns liaising with producers and other third-party stakeholders in the European region.
- Work closely with agency finances - build SOW, keep track of approved budgets and be the expert on the agency financial model.
planta16_comunicació, S.L.Account Manager
Mar. 2021 - Oct. 2021Barcelona, Catalonia, Spain- Lead day to day relationship with client to develop packaging and communication solutions in the beauty category for Unilever US.
- Manage work-flow with the creative team within the agency to develop design projects following high client standards and budget requirements.
- Manage budgeting and billing process for each project.
160over90Account Executive
Jan. 2018 - Dec. 2019Miami, Florida, US- Identify joint business opportunities for clients to maximize the usage of sponsorship assets. - Management and implementation of FIFA World Cup 2018, FIFA Women's World Cup 2019 and NFL Super Bowl LIII and LIV activations. - Lead the Team Visa Athlete program for Tokyo 2020 Olympics from selection to contract signing and managing all talent activations.
160over90Account Coordinator
Jul. 2017 - Dec. 2017Miami, Florida, United States- Serve as approvals lead for all FIFA World Cup 2018 campaigns from Visa clients.
- Lead the evangelization of proper use of brand standards, guidelines, policies, procedures in implementation of sponsorship related programs.
XaxisAccount Manager
Nov. 2015 - Jun. 2017Miami, Florida- Leading digital media planning strategy alongside the analytics team for assigned clients in the entertainment, travel and health industries.
- Creating digital media recommendations, campaign implementation and reporting for key clients.
- Execute and optimize programmatic media campaigns, overseeing campaign budgets and pacing and making continual adjustments to creatives, targeting, and bidding to ensure client goals were achieved.
Calox International C.A.Brand Manager OTC
Jul. 2011 - Aug. 2014Caracas, Federal District, VenezuelaPlan, develop and direct marketing efforts to increase the value and performance of the OTC products, lift brand awareness and achieve budget goals.
- Develop and implement 12-month marketing strategies for OTC brands across digital and traditional media.
- Work closely with sales representatives in implementing merchandising and sales strategies across the local markets.
- Measure and report performance of all marketing campaigns, and assess against KPIs and ROI.
Calox International C.A.Junior Brand Manager
Jun. 2010 - Jun. 2011
Expressarte (group of comanies)Internal Planning Intern
Apr. 2008 - Oct. 2008
Expressarte (group of companies)Internal Planning Intern
Apr. 2008 - Oct. 2008
Expressarte (group of comanies)Internal Planning Coordinator
Jan. 2008 - Dec. 2010Caracas, Federal District, Venezuela
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