Jan. 2020 - Feb. 2022Developed, launched, and hosted a once-a-month podcast where we discuss health and wellness and practical tips for your everyday life. All episode content was developed, hosted, and edited by me. The platform will continue on as an ongoing channel for Centra, even after my departure.
Centra HealthDigital & Content Strategist
Mar. 2017 - Feb. 2022Lynchburg, Virginia AreaManaged and implemented digital and social media content, as well as acted as Website manager. Planned and executed strategic marketing plans and integrated best practices for healthcare marketing.
Centra HealthCommunity, Events and Website Marketing Specialist
Aug. 2015 - Mar. 2017Planned, coordinated, and implemented all aspects of corporate events and community outreach for the health facilities and specific service line areas. Events include groundbreakings, grand openings, health fairs, lunch-to-learns, etc. Also, developed yearly marketing plans as well as managed outgoing corporate sponsorship opportunities for our organization. Maintained and developed the organization's website to include new content creation and management of existing content.
Unleashing TruthCo-host
Oct. 2019 - Feb. 2020
Liberty UniversityMarketing Manager
May. 2015 - Aug. 2015Responsible for managing a team of individuals working as project coordinators, designers, and writers for the Liberty University Marketing Office. My team creates customized HTML and SEO rich Web content, brochures, posters, postcards, and other direct mail mediums. We also produce radio, television, and text advertising and promotions. Additionally, I have extensive Proof HQ experience proofing daily projects, as well as vendor proofs that come through for approval.
Liberty UniversityMarketing Promotional Writer and Project Coordinator
Oct. 2012 - May. 2015Responsible for writing and editing copy on all brochures, direct mail, and other publications by the Liberty University Online marketing department; Create HTML content and edit templates for email communication. Also responsible for writing and editing web copy and radio advertisements. Additionally, track and manage projects and maintain client cooperation and communication from start to finish.
Signature Cabinetry and DesignOwner/Designer/CMO
Oct. 2010 - Jan. 2015Lynchburg, Virginia AreaResponsible for designing kitchen, bath, and other special layouts for customers seeking to update their homes or offices. Also responsible for developing marketing materials and planning of events for the business to include yearly open houses, home expos, weekly design blogs, and writing and recording radio commercials and monthly Ask the Expert broadcasts. Manage content of social media presence to include Facebook, Twitter, Pinterest, and other online outlets for the business.
Liberty UniversityEvent and Recruitment Coordinator
May. 2011 - Feb. 2012Planned employer/student relation events and career fairs, to include all aspects of planning from the dates to invitations and social media to full-event catering.