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Work Background
Owner
Van•Ness AgencyOwner
Jun. 2017Tampa, FloridaVan•Ness Agency was founded in 2017 after realizing how many people were unhappy with their marketing plan or simply didn't know where to start. Vanessa and her team use their insane imaginations to create customized solutions for your business, whether it be gaining qualified leads or increasing brand awareness. Van•Ness Agency is focused on building client relationships and not only help your business grow, but change the marketing plan as needed to continually help you for years to come.
Chief Executive Officer
Van•Ness AgencyChief Executive Officer
Jun. 2017New Bern, North Carolina, United States
Marketing Coordinator
Madison MarquetteMarketing Coordinator
Oct. 2016 - Jun. 2017Wilmington, North Carolina AreaAssist the General Manager in the development and implementation of strategic leasing, marketing plan, tenant and community relations, social media promotions and special events. Develop and implement consumer experiences and social programs. Assist in preparation and tracking of the annual budget. Provide lease administrative support in collection of tenant sales, monitoring of lease expiration's and sales kick-outs. Coordinate and oversee planning and execution of center event communications, retailer participation, negotiate and manage contracts, and provide on-site supervision. Assist in development, planning and management of seasonal holiday programming. Manage all on-site signage and collateral fulfillment and on premise merchant advertising. Increase revenue and traffic for the center through partnerships, sponsorship's and community events. Manage marketing correspondence, records and documents. Assist with editing the website and social media platforms.
Account Executive
Time Warner Cable MediaAccount Executive
Nov. 2013 - Oct. 2016Wilmington, North CarolinaManaged 15-23 accounts. Consistently ranked as top digital sales producing 112% over plan. Engaged in all stages of sales cycle and account management. Expanded sales footprint with existing and new accounts; introduced new products and services. Provided effective troubleshooting and conflict resolution skills for quick outcome on issues. Prepared and delivered sales presentations resulting in new business and increases in existing advertising. Completed sales activity reports and forecasts. Met with key decision makers; developed client targeted advertising programs. Deliver weekly, monthly and quarterly sales activity with focus on solution based selling and digital product inclusion. Develop client solutions with realistic deliverables and profitability. Maintain price and product integrity to ensure maximum company profitability. Initiate and devise client solutions and proposal ensuing realistic deliverables and profitability.
Marketing Coordinator
Winston-Salem JournalMarketing Coordinator
Oct. 2012 - Oct. 2013Winston-Salem, NCProcessed insertion orders for print and digital ad placement and creative execution. Monitored social media pages for the Winston-Salem Journal (Facebook, Twitter). Coordinated the implementation of sponsorship agreements and promotional campaigns. Assisted with special events promotion and production. Assisted in building brand awareness and interaction through social media. Represented the WSJ at all special events and interacted with customers to attain their email information to gain online and print subscribers.
Sales Assistant
Time Warner Cable Media SalesSales Assistant
Jun. 2011 - Oct. 2012Greensboro/Winston-Salem, North Carolina Area•Account management for several Account Executives – includes inputting orders and maintaining them •Strong written and verbal communication with internal and external customers on a daily basis •Manage all digital orders for the sales team from start to finish and troubleshoot any issues with others •Train all sales support team on the workflow of current and new digital products •Collaborate with the finance teams to research invoice and account billing discrepancies •Provide Account Executives with requested and required reports weekly •Research and problem-solve all account issues for sales team in order to maximize the effectiveness of the AE
Social Media Specialist
The DVG GroupSocial Media Specialist
Jun. 2011 - Mar. 2012High Point, NCPosted on Facebook daily for Somerset Bay Furniture & Modern History Furniture. Taking quotes from Press Releases, focusing on getting more "Likes" on Facebook.
Intern
The DVG GroupIntern
Jan. 2011 - May. 2011Working with clients, Vera Bradley, The Dyspraxia Foundation in the USA and Steuben Glass. Enhancing their campaigns and PR for their products. To allow people to become more aware of these clients. Media Buying, E-Marketing, Marketing, Public Realtions, Advertising.
Campus Concierge
High Point UniversityCampus Concierge
Feb. 2009 - May. 2011Solves conflicts whether dealing with parents, students or staff Uses knowledge of University's activities, events, and overall campus Answers phones; treating customers with perfection and patience Organizes and assigns rooms for clubs/groups/meetings Provides exceptional customer service Trained new team members
Current/Past Experiences
Waveny Care CenterCurrent/Past Experiences
May. 2010 - Aug. 2010Created a Marketing Tactics Calender Completed and organized a direct mail-out Produced video to be previewed on Waveny's channel Wrote Press Releases - sent to local newspapers Created/designed posters, postcards and flyers using graphic design computer programs Distributed posters and flyers to local businesses Participated in department meetings with CEO Helped organize and brainstorm events for Waveny Care Center
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