PlagaziMarketing Manager
Jan. 2021Winterthur, Zurich, SwitzerlandMarketing Strategy & Project Execution
• Responsible for the allocation and execution of an annual CHF
100,000 B2B marketing budget.
• Developed a comprehensive social media and marketing strategy
encompassing various channels and targeting diverse client
segments.
• Revamped the brand strategy all the way from vision and voice to
core values and detailed aspects such as logo design.
• Oversaw all company marketing channels, including the website,
LinkedIn, and social media platforms, set up SEO strategies and
giving overall result of remarkable 3000% growth
• Collaborated closely with the commercial team for project-specific
marketing in multiple locations, such as CCS in Sweden, for
example.
• Personally designed all visual elements, including logos, pitch
materials, business cards, brochures, and roll-up banners.
• Developed and led various marketing projects and worked closely
with designers and agencies, including 3D animation videos and
illustrations to explain the complex industrial process. Despite tight
time constraints and limited budgets, consistently delivered
projects on schedule and within budget. Event Management
• Conducted extensive research to identify and participate in events
across various industries, including waste management, steel
production, recycling, gasification, and hydrogen technologies.
• Managed all aspects of event planning, from initial concept to
execution, including the design of marketing materials such as
booth layouts, brochures, business cards, and flyers.
• Successfully applied for company event awards, achieving
recognition in prestigious listings such as the "TOP 25 Listed
Hydrogen Companies" and more.