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Work Background
Centre for Social Informatics (FSS, UL)Young Researcher and Assistant
Oct. 2019 - Dec. 2023Ljubljana, SloveniaI was able to put gained knowledge into practice through a workshop "(PO)OSTANI POVEZAN" ("BE(COME) CONNECTED").
During my studies in social informatics, I gained insight into the heterogeneity of the elderly as a target group in the digitalized world, which is particularly important to consider in marketing communications. I was also part of the internal marketing/promotion team for the new Master's program of Social Informatics.
University of Ljubljana, Faculty of Social SciencesSummer Research Student
Jun. 2019 - Oct. 2019SloveniaResearch work at the Centre for Social Informatics.
Pomurske Mlekarne D.D.Project Coordinator
Apr. 2019 - Jul. 2019Responsible for design of new 250 ml packaging for the company's iconic ice coffee. Taking surveys about prefered design, communicating with designer about design, colour and key information, which must me be included on the packaging. Also had contact with head of R&D department about product specifications and head of retail and commercial director about other 2P's product integration(place of selling and promotion)
Ženski košarkarski klub PomurjeSocial Media Coordinator
Jan. 2019 - Jul. 2022- Volunteer work with social media communication
- co-organisation and moderation of the Prekmurje Basketball Day
Pomurske MlekarneMarketing Assistant; Public Relations and Social Media Manager; Member of R&D team
Aug. 2017 - Jun. 2019Executive role for social media content in the company, which main production activity is dairy. My other responsibilities were: redesign of product packaging, promotions, sponsorships, event management (for internal and external public), organization of B2B and B2C fair presentations, advertising in traditional media, public relations. Also included in newly established R&D team in which my primary role is giving customer perspective on new products (from market research). As marketing specialist I also cooperate with wholesale and retail team.
AVTOBUSNI PROMET Murska Sobota d.d.Sales Assistant
Aug. 2016 - Feb. 2017Assisting and consulting with clients
Klub prekmurskih študentovHead of Marketing and Public Relations; Board Member
Jan. 2016 - Apr. 2019SloveniaPR and marketing activities; social media, event planning, consumer and partner relationship management, promotion, public relations, e-mail marketing (Mailchimp platform)
Marketing magazinEmail Administrator
Dec. 2015 - Jan. 2016LjubljanaMy responsibility was to find and organize e-mail contacts and addresses of agencies and media houses in the EX-YU region (Croatia, BiH, Serbia, Montenegro, North Macedonia).
Student Section of the Slovenian Marketing Association (ŠSDMS)Public Relations Manager at Fanfara marketing conference
Nov. 2015 - Apr. 2016
Zdravilišče RadenciAnimator
Jul. 2015 - Aug. 2015RadenciAnimate guests at the health resort "Zdravilišče Radenci", promote resort's services and product - mineral water
Hotel RadinReception Assistant
Jul. 2015 - Aug. 2015RadenciServed visitors by greeting, welcoming, and directing them appropriately; notified company personnel of visitor's arrival; maintained security and telecommunications system.
Student Section of the Slovenian Marketing Association (ŠSDMS)Active member
Jan. 2015 - Oct. 2018Internal projects organization, writing and sending newsletters about up-coming events (Mailchimp platform), promotion assistance at the 8th International Advertising Cup (march 2015) and SPORTO 2016 (conference about marketing in Sport)
DZSShop Assistant
Jul. 2014 - Sep. 2016Murska SobotaHelping to locate product for customers, placing orders, placing holds, processing transactions and keep the sales floor organized and well-stocked
AC ProfektPromoter
Aug. 2013 - Aug. 2013Gornja RadgonaI was a promoter at the International Fair AGRA for the auto-retail company AC Profekt, which sells vehicles of the brand Peugeot, Honda and Mitsubishi
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