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Work Background
GoogleDigital Account Strategist
Feb. 2023Ontario, Canada · HybridTeleperformance in partnership with Google
UNIPGCSpecial Envoy to Abia State
Aug. 2022Human Capital Development and investment promotions in Abia State
DE SURE-FRAIMZ TOTAL INVESTMENT LIMITEDDigital Marketing Specialist
Jan. 2021Lagos, Nigeria · RemoteIncreased online conversion rates by 50% through targeted A/B testing and conversion rate optimization strategies. Created a new website that is user friendly, fully optimized with inclusion of proper meta tags that improved the Google ranking Grew organic website traffic by 30% within one year through robust SEO strategies and high-quality content creation. Enhanced social media following by 70% and engagement rates by 30% through strategic content campaigns and community management. Successfully managed digital marketing campaigns across multiple channels, achieving a 100% increase in ROI Analyze and report on digital campaign performance, website analytics, and KPIs to stakeholders, providing actionable insights for continuous improvement. Direct social media strategy, overseeing content creation, publication, and community engagement to foster brand loyalty Oversee and manage the digital marketing budget, ensuring optimal allocation of resources for maximum effectiveness.
Utilize advanced digital marketing tools and software for customer relationship management, content management, and campaign analysis.
Tracsis Traffic DataData Collection officer
Aug. 2019 - Aug. 2022County Dublin, Ireland• To effectively project manage data collection activities for both operational and contractual obligations as guided by the Data Collection Manager.
• To be an expert on a wide range of data and its use and management. • To create data collection project plans – identifying milestones, monitoring, and reporting progress during the project lifecycle.
• To create and run reports which generate statistics on data collection activities and comprehensiveness.
• To provide effective and efficient service to internal and external customers who supply or consume course data, offering advice and guidance on matters relating to data collection.
Ritchy Bakery EnterpriseEbusiness Manager
Sep. 2018 - Aug. 2019Lagos, Nigeria• Maintains and updates company website, intranet site and internal marketing pages
• Proactively drives, prepares and writes all communication, for example company announcements
• Conducted advanced market and competitive analyses, highlighting opportunities and trends
• Created and maintained an online business plan.
• Staying up to date on software or data trends.
Ritchy Bakery EnterpriseMarketing Manager
Sep. 2015 - Sep. 2018Lago• Provides marketing consultancy for specific campaigns and liaises with internal stakeholders
• Contacted leads through cold calls and emails and conducted high-level discovery discussions with prospect
• Utilized my active listening skills to understand and uncover customer needs and business problems to effectively communicate how it can be resolved • Helped to refine sales strategies to achieve monthly revenue goals, established recurring revenue, and increased company profitability
• Established distribution networks for products and services, initiate market research studies and analyse their findings.
• Assisted in product development and direct and evaluate the marketing strategies of establishments.
• Introduced some business strategies that placed the organization at a competitive advantage in the real estate business environment.
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