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Network Power<100 people
Roles
🔥100%
Startup Founder
💸33%
Marketing
✔️33%
IT
Geos
🇬🇧66%
United Kingdom
Work Background
T.H.E. RoundtableCore Member
Jul. 2020Greater Chicago Area · Remote
Things & EssentialsChief Executive Officer
May. 2020Need a place to buy just the essentials? Look no further! Things & Essentials is your one-stop-shop to buy all of your essential products. We are a U.S based company. We ship to and from the United States.
Shinedelight Client Solutions, LLCCompany Owner | Founder | CEO
Mar. 2019Greater Chicago AreaShinedelight Client Solutions is a business solution that staffs work-from-home customer service professionals. In addition, a business solution for clients that seek call center services (customer support and sales). A call center that provides professional inbound accurate and precise information to our clients' customers in a timely manner.
Bridge2FreedomBoard Member
Mar. 2019 - Dec. 2021Greater Chicago Area
Shinedelight EnterprisesCompany Owner | Founder | CEO
Feb. 2019Las Vegas, Nevada, United States · RemoteWe Shinedelight on the digital experience best practices as we incorporate innovative ideas with demonstrated system solutions to produce results-driven campaigns in the areas of ADA compliance, Knowledgebase, Content Strategies, Social Media Marketing, Writing & Publishing, Marketing Automation, Organic & Paid Search, Optimization, eCommerce platforms, eLearning, App development, and customized professional compliant website builds. A one-stop business solution that is done with integrity, passion, and a flawless execution technique.
Creative CircleUX Content Strategist
Jan. 2019Greater Chicago Area- Recommended which web templates to use for each product page, based on the business problem at hand.
- Annotated where certain assets should land within each template.
- Worked with cross-functional teams to retrieve the best assets to use on each template.
- Oversaw production team's work and reviewed final pages.
- Built keynote decks to present final pages and recommendations to internal and external stakeholders.
REACH LEADERSHIP PROGRAM FOR GIRLSBoard Member
Dec. 2018 - Dec. 2022Greater Chicago Area
Creative CircleSenior Copyeditor / Copy Writer / Content Strategist
Sep. 2018 - Jan. 2019Greater Chicago Area- Developed a method within the ServiceNow Knowledge Base Article to give end users a step-by-step written, visual, and video demonstration for requesting, accessing, and utilizing Kellogg’s systems/applications.
- Copyedited 140 + Knowledge Base Articles and copy-wrote new Knowledge Base Articles for Kellogg’s systems/applications.
- Created How-to video demonstrations on various Kellogg’s systems/applications using Camtasia, WebEx, and Movavi.
- Researched competitors for best practices and methods to improve and/or enhance ServiceNow Knowledge Base Articles.
- Conducted biweekly touch bases on progress and updates to the Knowledge Base Articles using the Skype for Business platform. - Participated and work with project leads on the ServiceNow Knowledge Article and Onboarding/Offboarding process enhancement and modification processes.
- Created Pilots of revised Knowledge Base Articles that contained a step-by-step written, visual, and video demonstration of selected Kellogg’s system/applications. - A/B tested and presented Pilot / revised Knowledge Base Articles, methods, and best practices to/with a focus group for feedback and further revisions. - Documented all processes in Microsoft OneNote.
- Awaiting the results of newly implemented enhancements to the ServiceNow platform.
The Creative GroupeCommerce Manager
Jan. 2018 - Jun. 2018United States- Defined, owned, and executed strategic marketing plans for ten healthcare websites in desktop, mobile, and tablet applications using forty-six systems and technologies including SharePoint, Microsoft Office Suite, SQL, and Google Analytics.
- Served as Product Owner and Manager on multi-million-dollar web content and system management migration for six of the ten healthcare websites. The migration consisted of moving servers to the Amazon Web Services (AWS) cloud computing service. - Managed two one-million-dollar quarterly optimization backlogs, consulted, collaborated with business units to define business requirements, delegated workflow to development and content team while managing the process using SharePoint and Trello to ensure accountability, signoffs, and timely project/product delivery.
- Interviewed, selected vendors, conducted weekly dashboard meetings with vendors, as well as drove vendor initiatives through new product channel launches.
- Developed and maintained Abandon Cart E-Mails as well as optimized landing pages using dynamic keywords. - Monitored, compiled data using Microsoft Excel spreadsheets, Macros, Pivot Tables, and V-Lookups. -Presented marketing summaries from Google Analytics regarding traffic, conversions, and revenue for/from all sales/marketing channels in weekly through quarterly meetings to business units and key stakeholders on what worked, what didn’t work, and innovative applied solutions. - Worked with IT in daily SKU mapping/API error checks, updates, and host file QA validations to production instances.
- Monitored and worked with PPC vendors to ensure that the websites were operating/fulfilling ROAS spends above-budgeted amounts for each website, turned marketing campaigns on/off, consulted with business units for new marketing campaigns, and revitalized previous campaigns during seasonal opportunities. - A/B tested campaigns through sales/marketing channels.
- Trained admins on the Content Management System (CMS).
Creative CircleMagento Developer
Dec. 2017 - Feb. 2018Greater Chicago Area- Mass loaded, updated, and optimized images and content on a new Magento Community Edition website.
- Reviewed products on PDP (Product Description Pages) as well as the Magento CMS (Content Management System) to ensure layout was correct, written content was grammatically correct, and images matched their SKU’s within each product family.
- Ensured that products selected directed distributors to the checkout landing page permitted distributors to checkout, and ensured that distributors received an email confirmation of their online purchase. - Recommended system enhancements for admin usage.
- Provided consultations on overall best practices for further successful system usage. - Deployed updates and enhancements.
Digital PeopleTechnical Writer
Sep. 2017 - Dec. 2017United States- Added specs for hardware products into an Excel templated file.
- Input and uploaded existing product information into a templated Excel file.
- Wrote the titles, brands, and consumer copy for products using vendor descriptions, net warehousing system, and online research for www.truevalue.com. - Worked remotely utilizing Outlook email, Excel spreadsheets, and the time tracking system (TSheets).
Select StaffingeCommerce Content Specialist
Mar. 2017 - Sep. 2017Bolingbrook, IL.- Built, created, and maintained five categories of vendors and brand products for www.ulta.com.
- Communicated with vendors for assets (marketing copy, images, alternate images, swatches, samples, sale sheets) and performed all processes for the mass load to live production online. - Monitored daily reports for product changes on the website.
- Made changes to products per vendor through buyer request.
- Created, enhanced, and copy-wrote the product content.
- Ensured that brands were filtered according to the category to drive traffic to brand products on the website.
- Enhanced product content with the use of sale sheets to create the marketing copy with minimal copy-editing changes
- Created and implemented style guides using Scene 7, a PDF logging system, a URL creating system, and BCC (Oracle Business Commerce) to upload created URL onto the product page.
- Collaborated with the SEO team to ensure that the content was SEO optimized using keywords, title tags, and meta descriptions.
- Created and participated in monthly meetings with buyers within the five categories to continuously enhance the guest experience and assist buyers in responding to vendor request in a timely manner.
- Created landing pages for category promotions.
- Proofed and created keywords to link directly to promotional products within Ulta’s Mag / Tabs / Flyouts.
AmeriCorps VISTAVolunteer Coordinator
Jun. 2016 - Mar. 2017Wheaton, Illinois- Developed a robust, sustainable Volunteer Program. - Created a 2 Year Strategic Plan objective to increase outreach to a more varied population.
- Built resources of the organization by providing recruitment and training of volunteers to assist staff in fulfilling missions.
- Assisted with identifying available sources from within membership, partnerships, former clients, and the community, from which volunteers were recruited.
- Assisted with identifying volunteer interpreters for workshops and client counseling.
- Assisted with utilizing a variety of resources for connecting with potential volunteers, including volunteer web page and social media platforms.
- Developed a speaker’s bureau.
- Networked with Volunteer Coordinators from other non-profit organizations.
- Acted as the Development Coordinator in designing a training curriculum for volunteers which enabled them to assist with the client intake and documentation process.
- Prepared material packets for workshops. - Assisted with special events and fundraising activities. - Participated in community outreach at offsite locations such as schools and community centers. - Acted as the Development Coordinator with developing a handbook for volunteers, a volunteer program guide, and a volunteer tracking system using Salesforce.
Volt Workforce SolutionsDatabase Marketing Coordinator
Sep. 2013 - Aug. 2015Illinois- Collected product specification data, images, and documentation for SAP MDM from Engineers and vendors.
- Loaded data, images, and documents into the SAP MDM product data management system.
- Researched and resolved content inconsistencies identified in the analysis of existing print, web, and database content. - Worked with the corporate/business unit organization and subject matter experts to identify and verify the key product information and to maintain the currency of product information within the SAP MDM product database system.
- Provided technical support to SAP MDM product data management system users.
PrimericaAssociate Representative
May. 2012 - Jan. 2015Greater Chicago Area- Attended meetings, seminars and programs to learn about new products and services, learn new skills and receive technical assistance in developing new accounts.
- Calculated premiums and establish payment method.
- Conferred with clients to obtain and provide information when claims are made on a policy.
- Contacted underwriter and submit forms to obtain binder coverage.
- Customized insurance programs to suit individual customers, often covering a variety of risks.
- Developed marketing strategies to compete with other individuals or companies who sell insurance.
- Ensured that policy requirements are fulfilled, including any necessary medical examinations and the completion of appropriate forms.
- Explained features, advantages and disadvantages of various policies to promote the sale of insurance plans.
- Explained necessary bookkeeping requirements for customer to implement and provide group insurance program.
- Interviewed prospective clients to obtain data about their financial resources and needs and to discuss any existing coverage.
- Monitored insurance claims to ensure they are settled equitably for both the client and the insurer.
- Performed administrative tasks, such as maintaining records and handling policy renewals.
- Planned and oversee incorporation of insurance program into the bookkeeping system of the company.
- Sought out new clients and develop clientele by networking to find new customers and generate lists of prospective clients.
- Sold various types of insurance policies to businesses and individuals on behalf of Primerica.
Saint Xavier UniversityContent Editor
Aug. 2010 - May. 2013Greater Chicago Area- Edited Web page content.
- Created Web pages utilizing Dreamweaver and Omni.
- Edited Catalog, the Internet, and Intranet content utilizing Serena Collage, Omni, and Adobe.
- Edited and maintained Bulk Emails.
- Built and maintained a Microsoft Access database.
East-West UniversityEnglish Department Assistant
Aug. 2007 - Aug. 2011Greater Chicago Area- Performed administrative and executive level tasks for the Chairperson/Provost to the English Department.
- Compiled data, computed averages, and created Microsoft Excel spreadsheets and Microsoft PowerPoint presentations on information such as attendance records, grades, and student surveys for courses.
- Created statics for the annual instructors' retreat.
- Retrieved weekly journals from a library research site (Epsco), and posted them to the student portal for classes.
- Researched lecture material and incorporated the information into PowerPoint slides for class presentations.
- Graded student papers, and critiqued and edited departmental documents.
- Tallied the number of posts submitted by each student to a professor’s class blogs.
- Served as a substitute and proctored class exams in professors’ absences.
- Created course descriptions for English courses for the University catalog.
- Typed and distributed course syllabi’s; created and sent correspondence and memorandums.
- Ordered textbooks from publishers for all English classes offered each quarter.
- Placed orders for office supplies and processed purchase invoices for each full-time professor.
- Tutored students on how to properly construct and edit their papers.
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