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Work Background
CraqueFounder
Jan. 2023 - Feb. 2025Greater Buenos AiresCraque gives clubs and athletes the tools to provide fans with the football entertainment experience they deserve. Our gamified platform keeps fans entertained, informed and engaged, with curated content, stats in real time and daily leagues and games, in which they compete against each other, puting their football knowledge to the test to earn great prices. - Led the team from the inception of the idea through to the implementation and refinement of the product. - Defined and managed the product roadmap to adapt to emerging user insights and fast changing business needs. - Prepared and led investor conversations for a preseed round.
GentiFounder
Mar. 2021 - Mar. 2022Greater Buenos AiresGenti is a pre-launch state start up, aiming to create a digital platform that uses a machine learning engine to curate and generate 1:1 professional connections based on each user’s profile interests and objectives. > Built the initial team and lead it through the user and market research, ideation, product definition, design and development stages.
> Defined the company’s mission, vision and values and built the initial strategy, business plan and branding identity around them.
> Prepared and led early investor conversations for a pre-seed investment round.
Profesional independienteIndependent Strategic Consultant
Mar. 2020I partner up with start ups, entrepreneurs and small business owners to help them define and refine their products, processes and communication, allowing them to attain their goals and find success in their respective markets.
WeWorkProduct Operations Manager
May. 2018 - Feb. 2020Latin AmericaThe Product Operations team is responsible for building a scalable and best-in-class team by developing people, process, tools and technology for the Product Department, whose operational scope covers real estate, design, construction, and project delivery functions. Working closely with the Global Head of Product Operations and the Regional Directors of Design and Project Delivery to define and execute the growth and operations strategy for the area, my focus is set on generating the best possible experience for each and every team member, fostering an environment of creativity, collaboration and efficiency. > Defined and implemented the growth strategy to scale the team from 60 to 150 people in 2018.
> Assisted in the creation and growth of local Product Teams in Sao Paulo and Mexico city.
> Redesigned and improved the area's onboarding process to improve new hire experience.
> Designed and implemented training programs for the development of soft and technical skills for our teams.
> Planned and facilitated workshops to improve inter and intra team interactions and the integration of newly created teams to the existing structure.
> Designed and developed digital tools to automate tasks and processes and integrate platforms.
> Used historic data to develop models to estimate future workload, helping the process of designing the teams.
> Created and Developed Lunch Roulette platform to generate casual workplace connections and launched it in 5 countries across 3 regions.
> Helped to facilitate and improve Data Cult, an innovation program oriented to forming and guiding interdisciplinary teams to solve multi-million dollar operational problems for the company in a week using data, in Mexico City, New York and London in 2019.
GlobantUX Designer
Apr. 2017 - May. 2018Buenos Aires, ArgentinaWorking collaboratively in cross-disciplinary design teams to develop innovative digital solutions and experiences. Involved on the full scope of the design process, from conducting ethnographic user research and developing personas to defining sitemaps, workflows and user journeys and generating wireframes and interactive prototypes to conduct user testing. > Designed web and mobile solutions for a wide variety of clients from several different industries, ranging from education to HR and banking.
> Part of the digital transformation team that worked collaboratively with on of the leading banks in Argentina, to develop their new generation of digital products and accelerate change in their processes and culture, to become more agile and lean.
INDIODesigner/Co-Founder
Apr. 2015 - Apr. 2017Buenos Aires, ArgentinaDesign and development of multiplatform gaming and entertainment projects.
MRVAArchitect/Co-Founder
Mar. 2013 - Feb. 2016Buenos Aires, ArgentinaDesign and execution of multiple architectural projects and furniture pieces.
Alric Galindez ArquitectosJunior Architect
Aug. 2011 - Mar. 2013Bariloche, ArgentinaDesign and construction supervision for different residential projects in the region.
Agrocreativa S.A.Architect/Designer
Aug. 2010 - Jul. 2011Buenos Aires, ArgentinaDesign of greenhouse models and improvements for existing greenhouse's heating and natural ventilation systems for the production of flowers during winter season.
Alric Galindez ArquitectosArchitectural design intern
Jan. 2010 - Dec. 2010Buenos Aires, ArgentinaPart of the design team for the competition for a new judicial building in Buenos Aires city.
FT Architecture+InteriorsArchitectural design intern
Jan. 2007 - Mar. 2007Ghent, NY, USADesign for different residential projects.
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