HoneywellMarketing Communications Manager, Honeywell Productivity Solutions
Jan. 2008 - Dec. 2012Blackwood, New Jersey, United StatesA Fortune 500 company with 110,000 employees specializing in inventing and manufacturing technologies to address tough challenges linked to global macrotrends such as safety, security, and energy, with approximately $36.7B in annual revenue. (formerly Metrologic Instruments) Developed specialized marketing materials targeted at distinct market segments. Authored and refined copy for a wide array of marketing materials, including brochures, data sheets, and case studies. Served as liaison to the organization’s agency of record and managed strategic public relations. Created and disseminated internal and external business communications, including employee newsletters, customer letters, and annual reports. Directed in-house creative agency. • Grew share of voice by 7% through effective public relations management
• Managed in-house graphic designers through the successful completion of over 800 projects in one year, ensuring an unwavering focus on customer satisfaction
• Drafted copy for and led the production of marketing collateral for 20 new product launches, contributing to significant revenue growth