MSI VikingDigital Marketing Manager MSI Viking
Mar. 2023 - Apr. 2023On-siteResponsible for overseeing the development and execution of digital marketing strategies for MSI Viking. Using digital channels such as social media, email, and search engines to attract and retain customers, increase brand awareness, and drive sales. Developing and implementing digital marketing strategies that align with the company's overall goals and objectives. Conducting market research and analyzing data to identify customer preferences and trends, and using this information to optimize marketing campaigns. Creating and managing digital content, such as social media posts, blog articles, and email newsletters.
Managing PPC advertising campaigns, such as Google Ads and Facebook Ads, to drive traffic and conversions. Collaborating with other teams within the organization, such as sales and product development, to ensure that digital marketing efforts are aligned with overall business objectives. Monitoring and reporting on key metrics, such as website traffic, conversion rates, and engagement rates, and using this information to optimize future marketing campaigns.