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Work Background
theMarketer | SaaS marketing platformSenior Sales Account Manager
Jun. 2024Bucharest, RomaniaSelling an email marketing tool to medium to large businesses. Leads + hunting process. Average results: 3 x outperforming target
Campaigns | Marketing AgencyBusiness Development Manager
Apr. 2023 - Jun. 2024Audited, updated and implemented the marketing plan, led a team of 6 with support from 2 agencies, achieving a 43% increase in daily customer volume.
Swiss Clinics | Medical Aesthetics ClinicMarketing Manager
Oct. 2021 - Mar. 2023Oversaw all marketing - digital, ATL, BTL. Focused on rebranding and creating a cost-effective recruitment channel. I developed a strong TikTok presence as a free recruiting tool.
Unicorn Agency | Modelling AgencyMarketing Manager
Jan. 2020 - Oct. 2021Managed the online channels of Ministry of Romanians Abroad, keeping citizens in diaspora informed on government news. Managed the institution’s social media campaign for the 2019 presidential election, reaching around 5 million people organically.
Government of RomaniaDigital Communications Manager
Jan. 2019 - Jan. 2020Private label women’s shoes brand, built exclusively through social media.
Organically grew to 40K followers in less than 2 years. 0$ paid for ads, a lot of influencer marketing. Nominated twice for Best Brand on Instagram at Webstock Awards in 2017 and 2018.
Silvia Matei | Women’s shoe brandFounder & Marketing Manager
Jan. 2016 - Oct. 2020
Adulmec.ro | Web developmentBusiness Development Manager
Jun. 2010 - Jan. 2016Selling web development and advertising services to small businesses. Managing a 3 people team in charge of all customer accounts.
Adulmec.ro | Web developmentBusiness Development Specialist
Sep. 2009 - Jun. 2010Selling web development and advertising services to small businesses. Managing a 3 people team in charge of all customer accounts.
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