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Network Power<100 people
Roles
💸80%
Marketing
✨60%
Business Owner
🧨60%
Consulting
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Work Background
AppleRetail Team Manager
Aug. 2022 - Mar. 2024Virginia, United StatesDrive Vision and Purpose with evolving team of more than 15 direct reports as they transition between Retail and RCC. Connected people’s motivations and organizational goals to exceed business goals and become the highest performing Sales Voice Team within retail at Home and RCC. Utilize Coaching @ Apple and root cause analysis to identify and impact drivers affecting quality performance. Develop high performance team members into new roles within Retail @ Home.
AppleMarket Business Sales Experience
Nov. 2021 - Aug. 2022Virginia, United States• Drive results in the VA Business Market- 5 Apple locations. Partners with Business Development Managers and store Managers to drive execution of SMB priorities through regular connections on strategy, customer engagement, and performance. • Inform the Store Manager(s) and Store Leader(s) about daily activities and issues that affect the Business team. Work directly with the Virginia Market Business teams to enable more Business Customers and improve their experience. Partner with Business Development Managers and Shopping Experience Managers to drive execution of SMB priorities through regular connections on strategy, customer engagement, and performance. Work with all store Managers in the market to drive awareness and confidence in business to support the front-of-house team in creating Business Introductions. • Partner with the in store Manager(s) on ways to improve team functional and technical skills, increase managed account engagement and Briefing activity. • Support proper applications of Business Loyalty pricing and customer spend segmentation, as well as CRM data quality. Partner with in store Managers to ensure Business Conduct compliance.
AppleLead, Familia @ Apple
Oct. 2020Virginia, United StatesAPPLE (MAR 2018 – PRESENT) DNA (Diverse Network Association) Retail East Community Lead for Latinx Community | Nov 2020- present I design, Organize and implement community-building activities. I am accountable for leveraging cultural celebrations and regular forums for discussion, exploration, and other formal and informal programs that bring the community together. I also identify and comprehend perceived barriers to belonging to the DNA and address them to promote an inclusive culture within the DNA.
AppleManager
Apr. 2018Coach and mentor team members across customer service, product knowledge, inventory control, driving results and visual merchandising display. Apart from being integral in tracking store employees' performance and addressing performance issues, I spearheaded the Business team that currently leads the market by over $1M in annual revenue. I forecasted and implemented business goals, scheduled accountabilities, and evaluate performance to achieve goals. I also offered outstanding customer focus by understanding behaviors based on survey responses and customer comments. I consistently reviewed team member skills and determined developmental opportunities to ensure effective and targeted staffing at all levels of the organization. Additionally, I attended a pilot mentorship program as a mentee to continue career development.
Starbucks Coffee CompanyCompany Operated District Manager
Jan. 2012 - Oct. 2014Virginia, United States• Directed 13 Starbucks stores, generating over $15 million in annual revenue. • Coached and mentored 13 Store Managers and over 200 partners, fostering a culture of excellence. • Achieved a 10% increase in sales year-over-year while managing a $1 million expense budget. • Enhanced customer satisfaction by leveraging ‘Customer Voice’ insights to improve service quality.
StarbucksDistrict Manager(Licensed Stores)
Jun. 2007 - Jan. 2010Sacramento, California, United States• Directed sales operations for 20 licensed stores across Northern California, enhancing product revenue by 3.9%. • Coached and mentored diverse kiosk managers, fostering a culture of excellence and accountability. • Strengthened brand standards through compliance tools, ensuring consistent customer experiences.
StarbucksDistrict Manager(Company Operated Stores)
Jul. 2005 - May. 2007Phoenix, Arizona, United States• Directed operations for 10 Starbucks locations, achieving over $13.5 million in annual revenue. • Coached and mentored 10 Store Managers and 200 partners, fostering a culture of excellence. • Managed a $1 million expense budget while consistently exceeding sales goals by 120%. • Led hiring and recruitment initiatives, ensuring effective staffing and partner development.
Pepsi Bottling VenturesSales Representatives
Jul. 2003 - Jun. 2005Phoenix, Arizona, United States• Built and nurtured over 350 customer relationships, enhancing company profits through strategic business analysis. • Designed and executed a successful product launch strategy for beverages targeting the Hispanic market. • Achieved sales performance exceeding 120% of the plan while consistently meeting performance targets across various metrics.
ExxonMobilLoss Prevention Team Trainer
Mar. 2003 - Jul. 2003Phoenix, Arizona, United States-Developed and deployed a consistent Risk Model to identify and mitigate inventory shortage issues. -Trained and supported 7 Territory Managers in the Phoenix and San Diego Markets. -Region controls focal point for loss prevention. - Coordinated policy and information with Corporate Auditing & Controls Group
ExxonMobilTerritory Manager
Jan. 2001 - Mar. 2003Phoenix, Arizona, United States-P&L & leadership responsibility for 13 Mobil branded facilities generating sales of $38MM through multiple revenue streams including gasoline, car wash, C-store & branded food. -Led and motivated a diverse group of store managers & employees to exceed sales, expense and profit targets. -Created annual operating budgets and provided monthly stewardship of results including gap analysis and performance improvement plans. -Created a focused & effective Health, Safety, Security & Environmental (HSSE) culture. -Recruited, hired, trained & retained quality talent for territory stores. Continually coached & developed personnel to ensure bench strength and continuous improvement.
ExxonMobilMerchandising Category Coordinator
Jun. 2000 - Jan. 2001Fairfax, Virginia, United States-Developed and implemented promotions & pricing strategies to achieve sales and profit plans for 600 company owned and operated service stores. -Solicited, evaluated and approved new vendors and products using category management principles.
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