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Work Background
La HausProduct Director
Nov. 2021 - Aug. 2023São Paulo, BrazilLeader responsible for creating and implementing the long-term product vision for La Haus's B2B segment. Leading five cross-functional product teams to drive innovation and deliver real solutions for our customers. Key Responsibilities: 1. Develop and execute the strategic product roadmap for La Haus's B2B segment, aligning it with the company's overall vision and objectives.
2. Drive product innovation by conducting market research, analyzing customer needs, and identifying opportunities for differentiation.
3. Define and track key performance metrics, using data-driven insights to optimize product performance and drive continuous improvement.
4. Stay abreast of industry trends, emerging technologies, and competitive landscape to inform product strategy and make informed decisions.
5. Act as a trusted advisor to senior leadership, providing strategic guidance and recommendations on product-related matters.
SKY BrasilDigital Products & Innovation Labs Director
Oct. 2020 - Nov. 2021São Paulo, BrazilLeader of a multi-area team responsible for the development of POCs and MVPs of new Digital Products contributing for the Digital Transformation of the company.
SKY BrasilDigital Product Manager Sr.
Apr. 2018 - Oct. 2020São Paulo Area, BrazilFocused on Digital Products creation and development.
Responsible for Product Owner, squads (web, iOS, Android and Whatsapp) backlog management and its priorization increasing results and reducing time to market of the next features with high quality and reduced costs.
PaymentezDirector of Research and Development
Dec. 2014 - Mar. 2018São Paulo Area, BrazilResponsible for innovation and creation of new products inside the company focused on solutions for non-bankarized customers. Responsible for the Mobile Ordering project for Brazil, Colombia and Mexico. This project is being developed in partnership with MasterCard® and MasterCard Labs based on Qkr! Technology and co-creator of DaviPay (Davivienda's e-wallet) in Colombia.
PayMentezProduct Development Director
Jul. 2011 - Dec. 2014São Paulo Area, BrazilLeader of an IT Team in three different countries (two languages) and responsible for all product creation of the newest online payment platform Paymentez 3.0 focused on conversion rates improvement, metrics and better usability for customers and partners. Responsible for Credibanco's integration (biggest acquirer in Colombia) working closely with the Commercial area, Fraud/Chargeback department and Accounting team to ensure that all processes are functioning smoothly. and team leader responsible for prepaid cards launching in Colombia for transportation system (TaxiCard) and several prepaid cards in Brazil (Habbo, BeUnique and Esporte Clube Bahia). Member of the team responsible for the PCI certification.
Mentez LLCProduct Manager - Paymentez
Oct. 2010 - Jun. 2011São Paulo Area, BrazilLeader of an IT Team in three different countries (two languages) and responsible for all product creation of Paymentez 2.0 focused on expand the different payment methods offered and new markets (Mexico, Colombia and Argentina).
UOL - Universo OnlineProduct Coordinator - PagSeguro
Jun. 2010 - Sep. 2010São Paulo Area, BrazilTo analyze and design new products to keep the leadership of PagSeguro in the online payment market in Brazil
UOL - Universo OnlineQA Leader - PagSeguro
Apr. 2008 - May. 2010São Paulo Area, BrazilLeader of the QA team to guarantee the quality of the products reporting bugs and giving suggestions for a better product (usability and natural evolution of the biggest online payment solution of Brazil)
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