Martha Silver - Owner/Consultant, Woodfield Communications Group

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Work Background

Walton Family FoundationSenior Officer of Strategy, Learning and Evaluation

May. 2015Washington, District Of Columbia• Working in the Strategy, Learning and Evaluation Department to provide strategic thought partnership to support the Environment Program (annual budget $100M) • Co-managing a portfolio of research and evaluation grants and contracts (annual budget $3M), including scoping projects, writing RFPs, sourcing partners, managing implementation and communicating findings internally and externally • Developing metrics to test the theory of change of the Environment Program’s five-year strategy; leading data collection, analysis and Tableau-based data visualization of all metrics • Led development and launch of the Metrics Bank, an interactive online tool to help grantees develop strong performance measures • Managed contract to develop a cost-effective methodology to evaluate socio-economic status of fishers • Completed cluster evaluations of seven organizations working collaboratively on policy campaigns as part of $60M in grants related to western water issues • Co-managed a contract to create the Fishery Governance Tool; provided input on content and data visualization • Led a team of three to collect data on grantee diversity; independently developed Tableau-based dashboards and presented findings • Authored blog posts for foundation website to share research findings; topics included: market opportunities for expanding acreage of non-conventional crops and building climate-resilient fisheries • Managed content creation for a training workshop on strategic learning from grants, including slides and virtual breakout exercises; gave presentation to 40 staff about how to write better statements of past grant performance • Partnering with program officers to create meaningful and measurable outputs and outcomes for grants; reviewing grantee reports and writing performance summaries that highlight lessons learned • Recent training: Intensive Emergent Learning Course; five-day Tableau Analyst Bootcamp; Meeting Facilitation; Equitable Evaluation; Evergreen DataViz Academy

Ridgetop ConsultingConsultant

Oct. 2014 - Apr. 2015Washington D.C. Metro Area• Independent consultant specializing in conservation planning, climate adaptation and wildlife policy • Researched and authored policy analyses of U.S. Fish & Wildlife listing decisions regarding the Arctic grayling and Rio Grande Cutthroat trout under the Endangered Species Act

The H. John Heinz III Center for Science, Economics and the EnvironmentProgram Manager

Oct. 2011 - Jun. 2013Washington D.C. Metro Area• Worked with the Program Director to develop and implement projects in the Land and Water Management Division • Managed year-long project to create a science plan for the Southern Rockies Landscape Conservation Cooperative, including facilitation of workshops for all agency, tribal and non-profit partners to identify common priorities • Researched and presented findings about climate vulnerability of priority species and habitats for the Navajo Nation • Co-authored 55-page study “Climate Change Vulnerabilities and Adaptation Strategies for Africa’s Megafauna” • Managed graduate student project to compare national wildlife management strategies in North America and Africa • Led team of consultants and interns to conduct research and produce briefing documents

Defenders of WildlifeSenior Conservation Planner

Jul. 2013 - Sep. 2014Washington D.C. Metro Area• Worked with Director of Endangered Species Conservation program to develop projects and perform data analyses to improve the implementation of the Endangered Species Act, including species recovery plans • Planned and facilitated workshops for the Florida Fish and Wildlife Conservation Commission to integrate climate change adaptation into its strategic plans; co-authored interim and final grant reports • Co-authored report “Aiming to Succeed: Targeting funds to enhance endangered species recovery” that includes case studies of federal programs based on interviews with agency staff • Managed team of graduate students to create a prototype interactive map for the U.S. Fish & Wildlife Service to help demonstrate the power of spatial tools for improving endangered species recovery For more information on this project, go to: http://www.defendersblog.org/2014/06/seeing-big-picture/ • Partnered with field staff to develop strategic plans for the Florida Panhandle and Southern Rockies regions • Collaborated with members of Conservation Measures Partnership (CMP) to revise the standardized threat classification scheme used by the International Union for Conservation of Nature and Natural Resources (IUCN), including the climate change section and a new stress taxonomy

All Out AfricaConservation Coordinator

Jan. 2010 - Feb. 2011Ezulwini, Swaziland• Conducted field research on leopard tortoise, marabou storks, white-backed vultures and small rodents • Experience with field techniques, including: radio telemetry, bird tagging, live trapping and vulture restaurants • Organizing, training and supervising international volunteers to assist with field research and wildlife monitoring • Oversight of local field assistant and management of all logistical details, including monthly budget • Partnering with Lubombo Conservancy members including conservation agencies and park management

World Wildlife FundProgram Officer

Jun. 2007 - May. 2009Washington D.C. Metro Area• Created scenario planning model to ensure financial sustainability of the 80+ conservancies in Namibia’s community-based natural resource management program • Led workshop in Bhutan office to assess financial planning requirements; designed innovative model to perform gap analysis of long-term costs and revenue to manage the country-wide network of protected areas • Directed multinational team in Colombia to adapt Eastern Pacific bycatch reduction strategy for local tuna fisheries; outlined critical indicators for monitoring plan of region-wide transition to circle hooks • Facilitated workshops to guide program experts through a full suite of strategic planning methods, including: root cause analyses, threat rankings, logical schematics for strategies, action plans and monitoring frameworks; programs included: Arctic-Polar Bears, Climate Change, Congo, Coral Triangle, Fisheries and Market Transformation • Trained staff in application of WWF’s Program Management Standards for strategic planning via workshops, practical exercises, written case studies and online training

World Wildlife FundIntern, Executive Office and Conservation Science Program

Jun. 2005 - Aug. 2005Washington D.C. Metro Area• Managed survey of Global 200 ecoregions; analyzed major threats to biodiversity, including GIS mapping of data • Proposed tactics to mitigate the threat of invasive species in a report distributed to the global WWF Network • Key contributor on leadership taskforce to recommend priorities for future WWF work

Clean Water NetworkSpecialist

Jan. 2006 - Jan. 2007Washington D.C. Metro Area* Supervised grant program to assist state-level grassroots organizations with clean water projects * Evaluated grant requests and made funding recommendations to review committee

US Fish and Wildlife ServiceConsultant

Sep. 2005 - Dec. 2005Washington D.C. Metro Area• Co-directed project to assess the vulnerability of coastal wetlands to projected sea level rise due to climate change • Designed interactive computer model to aid National Wildlife Refuge managers in adapting their land acquisition plans to account for the possible effects of sea level rise

Corporate Executive BoardConsultant

Jul. 1998 - Jun. 2004Washington D.C. Metro Area• Headed six-month team research project culminating in a study entitled Diversity Recruiting: Hardwiring an Organizational Commitment to Diversity, which included quantitative survey analysis and case studies • Independently authored two studies entitled Employment Branding: An Examination of Brand Positioning and Execution and M&A Talent Management for distribution to senior executives at Fortune 500 companies • Launched a new membership-based research program serving heads of recruiting, collaborating on all new business development activities with business strategy and marketing • Pioneered new product line of diagnostic tools to assist recruiting executives in evaluating their employment Web sites and employment branding • Conducted teleconferences for 30-100+ executive clients to explain research findings and answer questions • Managed team of three researchers with responsibility for hiring, promotion and professional development

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