Momentum Employee Benefits – SMME MarketBrand Manager
Feb. 2011 - Feb. 2013GautengI have played a determining role, both from a strategic and operational point of view, in Momentum's corporate identity in the employee benefits arena and in the processes of its national distribution, brand presence and public understanding. My external communication involvement was not a solo role, I was part of a marketing team that were responsible for national marketing and my tasks included all communication extending from letters and presentations to brochures and all forms of electronic communication that partly originates from my initiatives, creativity, knack for design, knack for copywriting and management responsibilities — shared with my team members, the head of marketing and the head of product development. My internal communications involvement included intranet, email correspondence and email marketing, plasma screen slideshows with inter-involvement properties, training all staff through various mediums and channels, social staff activities, incentive programme marketing, company values and philosophies reinforcement, brand and corporate identity reinforcement inside-out, and officer of correct corporate identity application.