Anamaria Costa - Marketing Manager, AirPlus International

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Work Background

AirPlus InternationalMarketing Campaign Manager

Apr. 2023Frankfurt am Main, Hesse, Germany

Invesco EMEAMarketing Automation Specialist

Nov. 2021 - Mar. 2023Frankfurt am Main, Hesse, Germany

Emma – The Sleep CompanyJunior CRM Manager, Email Marketing

Jun. 2021 - Nov. 2021Frankfurt am Main, Hesse, Germany

Watersky Digital GmbHDigital Analyst, E-Commerce Strategy (Working Student)

Feb. 2021 - May. 2021Hamburg, GermanyPerformed a digital marketing e-commerce audit for a beauty, cosmetic & personal care brand; E2E project management (fully remote); market analysis, solution design, and reporting to the client.

Plan.Net GroupMarketing Specialist, Dialogue Marketing APAC

Oct. 2019 - Dec. 2019Munich, Bavaria, Germany• Supported the team in daily business and project work in the areas of e-dialog /e-CRM and digital communication, with a focus on email marketing • Contributed to planning and production of content for the Lufthansa APAC newsletter • Collaborated on maintaining and optimizing the asset library • Created reports, analyses, and presentations

Lufthansa GroupMarketing Specialist, B2C Marketing EMEA

Sep. 2018 - Aug. 2019Frankfurt Am Main Area, Germany• Supported planning and implementation of target group-specific communication measures • Contributed to content creation for the company's newsletter targeted at more than 50 countries and coordinated with relevant departments and stakeholders • Digital Marketing creation and management for the EMEA markets, including creation, planning, and analysis of dark posts on IG and FB, influencer selection, brand briefing and guidance, and digital marketing integration for campaigns with a 360° approach

DHLPractical Seminar

Oct. 2017 - Dec. 2017• Practical seminar conducted by DHL, as part of the B.Sc. curriculum with the topic ”Impact of Technologies on Logistics.” Grade: 1.0 (96/100)

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