Lufthansa GroupMarketing Specialist, B2C Marketing EMEA
Sep. 2018 - Aug. 2019Frankfurt Am Main Area, Germany• Supported planning and implementation of target group-specific communication measures
• Contributed to content creation for the company's newsletter targeted at more than 50
countries and coordinated with relevant departments and stakeholders
• Digital Marketing creation and management for the EMEA markets, including creation, planning, and analysis of dark posts on IG and FB, influencer selection, brand briefing and
guidance, and digital marketing integration for campaigns with a 360° approach