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Work Background
Under NDAFreelance UI/UX Designer
Jul. 2024London
LexisNexisLead User Interface Designer
Oct. 2018 - May. 2024London, United Kingdom
Welcome PresentsCreative Director
Aug. 2016 - Oct. 2019London, United KingdomWelcome Presents is a Community Interest Company founded to impact the global refugee crisis - we focus on social integration. Since 2016, we have been creating safe, positive and entertaining environments that connect people who may not have met otherwise. Our monthly events unite London through a shared love of film, food & friendship. All our events are FREE for refugees and asylum seekers. My Key Contributions • Design Lead of the Welcome Presents Group
• Complete visual design - brand concepts & execution
• Logo creation, illustration, imagery sourcing & treatments • Social channel co-management and copywriting
• Website design and implementation - Squarespace • Event design assets
• Project management (contributed)
YouView TV LimitedUI/Visual Designer
May. 2016 - Jun. 2018London, United KingdomI spent exactly 2 years at YouView TV in a UI/Visual Role - although Product Design is probably a more fitting description (due to the number of interaction considerations). YouView has a customer base of over 3 Million subscribers and many many more users. The business was B2B as well as B2C so have experience designing and speaking to varied audiences and requirements within the same brief. My involvement, in each product enhancement, went from problem definition (and solving) right through to build. YouView used an agile workflow and I was assigned responsibility of the Live TV and Recording/VOD interfaces. My Key Contributions • Visual Design responsibility of Live TV and Recordings Screens
• Design Sprints participation - Product discovery, sketching and prototyping
• Design Research & User Testing - Supporting my UX partners
• UX Copywriting of error messages and other UI dialogs
• Creation of design system - Sketch
• Asset creation, specs and brief handover to developers
Hearst Digital MediaUX/UI/Visual Designer (Contract)
Jan. 2016 - Apr. 2016London, United KingdomAs a UX/UI/Visual Designer @ Hearst Commercial Digital I was focused on increasing dwell on their properties (Elle, Harper's Bazaar, Cosmopolitan...) and reinventing how ads would be served to users. The goal was to blur the lines between editorial and advertising, dodge ad blocking, entertain, engage, and give users the same features offered by editorial, in an ad format. I was involved in strategy and also tasked with mocking up interactive solutions and visuals for their luxury advertisers, such as Tom Ford, Dior, Bvlgari to name a few. Design artefacts available on request.
BS&T Digital Ltd.UX/UI/Visual Designer (Contract)
May. 2015 - Jan. 2016LondonMy contribution to Contiki.com was varied, including user testing, prototyping, branding, but mostly centred around the visual design of their annual marketing campaigns and e-commerce merchandise site (all responsive). These designs are available to view on my folio site.
PwC AustraliaUX/UI/Visual Designer (Contract)
Nov. 2014 - Dec. 2014Sydney, Australia• Stakeholder engagement
• User research
• Competitive analysis
• Plotting user journeys
• Wireframing
• Visual design
• Icon creation
MYOBUX/UI/Visual Designer (Contract)
Jul. 2014 - Aug. 2014sydney• Stakeholder engagement
• Competitive analysis
• Wireframing
• Visual design
ACP MagazinesArt Director OK! Magazine (Perm)
Jun. 2011 - Mar. 2014Sydney• Design of covers, spreads, supplements and marketing material to OK! style
• Management of design and retouch departments
• Rebuilding and retraining of design team • Art direction of shoots
• Simplification of work flow
• Nomination for cover of the year at ACP awards
ACP MagazinesArt Director FHM Magazine
Apr. 2010 - Jul. 2011Sydney• Creative control of covers, spreads and marketing material to FHM style
• Redesign of magazine in more contemporary style
• Art direction of shoots including girls, fashion and advertorials
• Managing, hiring and training of staff and contributors
• Liaising with fashion department on shoots, trends and style
ACP MagazinesDeputy Art Director ZOO Magazine
Sep. 2008 - Apr. 2010Sydney• Design of covers, spreads and marketing material to Zoo style
• Redesign of Uncut, regular sections and features
• Hiring of freelance staff and briefing of photographers and illustrators
• Art direction of girls shoots
• Art check of pages for proofing
Q magazineFreelance Designer
Jan. 2008 - Dec. 2008
Institute of Contemporary ArtsSenior Marketing Designer
May. 2007 - Oct. 2007London, United Kingdom• Design of all film, music and exhibition posters, flyers and ads to ICA style
• Concept and execution of all promotional material to ICA style
• Design and production of monthly bulletin to ICA style
INK PublishingArt Director Voyager Magazine (Relaunch)
Jun. 2006 - Mar. 2007London, United Kingdom• Design of all covers, spreads and supplements to Voyager style
• Organising of scanning, retouching and solving prepress problems
• Award runner-up at Magazine Design Awards, Cover of the Year
London College of FashionAssociate Lecturer
Jan. 2006 - Dec. 2008London, United Kingdom• Design lessons in InDesign to MA Fashion students
• Publishing industry careers advice including preparation for workforce
New Musical ExpressSenior Marketing Designer
Jan. 2002 - Dec. 2006London, United Kingdom• Design of magazine, marketing and supplements to NME style
• Design/illustration of NME Awards concept including all print, stage and venue decoration
• Design/illustration of NME Festival concept and all print, adverts, stage and site decoration
• Design and styling of Channel 4’s NME Week visuals
Emap AustraliaDeputy Art Director Empire Magazine
Aug. 2001 - Mar. 2002Sydney, Australia• Design and direction of spreads, marketing and covers to Empire style
• Organising of scanning, retouching and solving prepress problems
• Liaising with printers including press checks
Emap AustraliaArt Director FHM and FHM Collections Fashion Magazine
Dec. 1999 - Aug. 2001Sydney, Australia• Design of covers, spreads, supplements and ads to FHM, FHM Collections style
• Art direction of shoots including girls, fashion and advertorials
• Organising of scanning, retouching and solving prepress problems
• Managing, hiring and training of staff and contributors
• Liaising with fashion department on shoots, trends and style
• Award runner-up at Magazine Design Awards
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