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Work Background
Rubico Digital Marketing Specialist
Nov. 2024Charlotte, North Carolina, United StatesResponsible for supporting, enhancing, and executing on Rubico's digital footprint across web, socials, events, email, and other forms of media
- Establishing marketing automations and infrastructure to support sales team in outbound activity
- Consulting for Rubico clients across topics of strategy, market research, and digital marketing activity
Fathers' Uplift, INC.Director Of Development
Nov. 2019 - Jun. 2024Greater Boston Area- Directed team of three across grant writing/reporting, communications, and donor
engagement, leading to a >4x increase in annual revenue over 4 years
- Spearheaded multichannel marketing strategy including social media, email, blog, and
direct mail, increasing reach and engagement by over 200%
- Amplified grassroots donations, with quantity of donors and donated totals soaring 10x in
<2 years
- Crafted annual budget, revenue goals and deliverables, and systematic processes for the
Development team to achieve said goals, all of which were updated quarterly
refine+focusGrowth and Innovation Consultant
May. 2018 - Nov. 2019Greater Boston Area- Led development, implementation/deployment, and analysis of extensive market research survey
w/ 10,000+ recipients for industry-leading wheelchair accessible vehicle company
- Advised on social media strategies, including paid ads, organic reach, and content
- Managed blog and SEO for national OTC medicine brand, w/ 1k-3k readers per month
SixpenceFounder
Sep. 2017 - Dec. 2022Charlotte Metro- Led team of five in creating a unique fintech app which allowed individuals to round up
their daily purchases to community causes such as school fundraisers, churches, etc.
- Raised $184,000 in seed funding and participated in world-leading Nex Cubed and
MassChallenge accelerators
118 Capital, Inc.Due Diligence Fellow
Sep. 2017 - May. 2018Greater Boston AreaAnalyzed and crafted reports on startups applying for venture capital funding, received and utilized by investment firms such as Republic Investing. - Performed due diligence on 2-4 startups monthly, usually for requested investments between $100K-$600K
- Vetted, assessed, and prepared comprehensive reports for approx. $2 million in total investment asks
- In one case detected potential defrauding of previous investors by prospect through thorough analysis of SEC filings.
Phoenix FXCMarket Analyst
Jan. 2017 - Oct. 2017Seattle, WAAnalyzed and reported on market-influencing factors for the investment team, clients, and followers of Phoenix FXC. • Published weekly market reports to thousands of readers, chiefly providing analysis on USD pairs, in addition to XAU/USD and WTI. Increased web traffic by 10x.
• Taught fundamental market analysis to 30+ students and provided consulting services on trade opportunities.
Seattle Children'sFamily Services Coordinator, Cardiology Clinic Process Owner
Oct. 2016 - Jul. 2017Greater Seattle AreaEfficiently managed set operations for the Cardiology Clinic, along with coordinating patient care and communications between teams in other clinics. - Led bi-weekly meetings between Cardiology Clinic leadership and Contact Center team members.
- Managed scheduling, templates, cross-clinic communications, and medical test planning for six clinics.
- Executed the Cardiology, Sleep, and Pulmonary Clinics’ portions of a Tableau project for the Contact Center.
StarbucksShift Supervisor
May. 2015 - Nov. 2016SeattleCash flow management, team delegation, and floor planning were responsibilities included under this position. The abilities to multi-task, motivate and coordinate teams, handle stress calmly, and manage time efficiently were essential.
Spur AfrikaConsultant, Operations and Strategic Planning
Jul. 2014 - Sep. 2014Nairobi County, KenyaFreelance services provided to Spur Afrika and Ghetto Light
• Created Spur Afrika’s social media presence and trained staff members on useful techniques and strategies for keeping followers and supporters updated and involved through social media.
• Advised Spur Afrika on their strategic planning for growth and budgeting, their child sponsorship program responsible for providing 200+ children with food and education, and the development of a new youth mentorship program.
• Provided Spur Afrika with input on fundraising and marketing strategies.
• Advised Ghetto Light on their microfinance program that at the time was servicing over 100 small loans a month. Provided input on interest rates, customer acquisition, and pace of growth.
• Taught staff members at Ghetto Light basic data analysis relevant to their microfinance mission.
ZimaFounder
Oct. 2013 - Apr. 2015Seattle• As a student at SPU, I pursued an attempt at launching a socially-focused retail business. At our peak in December of 2014, we brought in over $3000 in revenue. In early 2015, I put Zima to the side for the foreseeable future and went on to other things as I graduated and entered the job market, but I learned a great deal through this experience.
• As a business, Zima had a large focus on social impact. It was originally created as part of the 2014 Social Venture Plan Competition at SPU and then launched later in the year.
• Zima’s aim for impact was to support entrepreneurs and artisans across the world by providing them access to the American market.
• Ideation was a crucial skill in this venture. This pursuit has required brainstorming of creative sales and marketing strategies, finance possibilities, and media content (video, blogs, website content, etc.).
• Leadership and teamwork was crucial as well. With a team of three others, guidance, momentum, and team facilitation were crucial on my part.
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