SimpleAccessCo-Founder & Product
Jan. 2015 - Dec. 2017Herzliya Area, IsraelSimpleAccess is changing the way people interact with their objects by offering devices Integration, automated living & personalized purchasing. As part of my duties at SimpleAccess, I was responsible for: 1) Product Management – my role included conducting market research; generating product requirements; determining specifications, production timetables, and time-integrated plans for product introduction; developing marketing strategies, customer experience (Including UX/UI), and Front-End development. 2) Business - setting long & short-term strategy, raising capital, managing finance, and business development.