Charlotte Otter

Communications Advisor @Otter Advisory

💸 MarketingCopywriterCommunity ManagerCommunications ManagerPR ManagerContent Manager

Strategic communications advisor at Otter Advisory, a communications and change advisory firm that serves global clients in various sectors, including tech, chemical, sustainable technology and ethical carbon credits. Over the years, I have also worked in mining and life sciences. With more than 25 years of experience in communications, including global leadership roles, I now help high-performing CEOs, CxOs and teams craft and deliver compelling stories that support their business strategy and goals and communicate complex change. I'm an experienced head of employee communications, leading teams for change, and I also worked simultaneously as head of executive communications. That combination of broad and deep experience means I've covered the gamut of what it takes to be a head of communications, or chief communications officer.

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Work Background

Otter AdvisoryRunning a communications & change advisory firm

Jul. 2022Heidelberg, Baden-Württemberg, Germany

SAPHead of Executive and Employee Communications

Jan. 2018 - Jul. 2022

SAPVP, Head of Executive Communications

Nov. 2017 - Jul. 2022

SAPExecutive Communications

May. 2014 - Nov. 2017Walldorf, Germany

SAPStrategic Communications

Mar. 2013 - Apr. 2014Walldorf, Germany

SAPCommunications Expert, AI

Mar. 2012 - Apr. 2013WalldorfCommunications for a large SAP development team (6,000+) working on on-premise products. Special focus on executive and employee communications.

FreelanceFreelance Writer and Editor

Jan. 2012 - Feb. 2012Ran my own freelance writing and editing business

EMBOCommunications Officer

Jul. 2011 - Dec. 2011Writing and production of newsletter for 20,000 life scientists Press and PR activities, including press releases and events Liaising with and interviewing senior scientists to Nobel Laureate level Rolling out communications strategy (internal and external)

Freelance WriterFreelance writer and editor

Jan. 2000 - Dec. 2011I run a freelance writing business, with particular focus on helping German companies prepare their PR materials for an English-speaking market

EMBLConsultant

Jan. 2010 - Dec. 2010Writing, editing and production of in house newsletter

SAPProduct Manager OM, ESS and ALE

Jan. 1998 - Dec. 2000Wrote two iterations of the ESS implementation guide, bridged the gap between developers and customers, oversaw the work of a documentation developer and a translator, liaised with customers and user groups, wrote marketing materials