Jeffrey Detrick

Brand strategist/creative director @Epicenter Advertising & Marketing

Marketing Director💸 MarketingCopywriterCreative ProducerBusiness OwnerGraphic Designer🐦 DesignBrand Designer🧨 Consulting🎥 Entertainment✨ Business OwnerBrand Marketing ManagerCommunications ManagerContent ManagerSEO Manager

Epicenter Advertising & Marketing has continued to excel in delivering top-tier, innovative marketing strategies and creative solutions. Our team, led by Jeffrey Detrick, our Brand Strategist/Creative Director, has successfully executed numerous campaigns that have significantly enhanced brand visibility and customer engagement for our clients. Under Detrick's leadership, Epicenter has consistently driven growth and achieved remarkable results in brand development and positioning. Our focus remains on leveraging our unique, data-driven insights to create compelling narratives and impactful brand experiences that resonate with target audiences. We continue to explore new strategies to stay ahead of industry trends and meet our clients' evolving needs.

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Work Background

Epicenter Advertising & MarketingOwner, Creative Director, Brand Strategist

Jan. 2001San Diego, CAI am an Award-Winning Creative Director with 25+ years of experience in creative direction, strategic brand positioning, marketing project management, executive account management, sales management, new business development and marketing consultation. I have worked in virtually every industry with an emphasis on financial, real estate development, high-tech, and B2B. I have experience in all major media from traditional to digital marketing with accounts ranging from local to international in scope. • Creative Director – Provided strategic, creative direction, copywriting, art direction conceptualization, marketing consultation and implementation of thousands of advertising and marketing projects spanning virtually every industry in both B2B and B2C. The scope of work includes all mediums including 100+ print and social ads, 100+ brochures and direct mailers, 100+ radio commercials, and jingles, and 50+ television commercials and video productions, 70+ websites, developed strategy and creative for dozens of social media/SEO/PPC and email campaigns. Clients background includes Anthony Robbins Companies, Macerich Development, Armor All Product, Diawa Golf, The San Diego-Union Tribune, The San Diego Film Festival, Pala Casino, Lumenati (The largest luxury retail shopping center collection in North America), Bridge Publications, (the largest book publisher in the U.S.), Bank of Internet, Coca-Cola Company and over a hundred other companies. • Sales Executive – 25+ years of Business Development, selling to C-level business owners and executives, accruing over $50 million in total sales since the inception of my companies. Delivered 200+ sales presentations, I have an innate ability to persuade, influence and impact opinions and buying habits by fostering great relationships. • Project Management and Senior Account Management – Managed 1,000+ projects, campaigns, and initiatives with budgets ranging from start-ups to multi-million dollar worldwide initiatives.

ThinkTank Advertising Broadcast Design, Inc.Owner/Partner, Creative Director, Brand Strategist

Jan. 1987 - Jan. 2001La Jolla, CA• Instrumental role in growing company to becoming the fourth largest agency in San Diego growing to 35 employees and $8 million in annual billings. • Clio Award Winner and International Broadcast Award Winner for a :60 second radio commercial promoting a local San Diego tire dealer. • Noteworthy clients include Anthony Robbins Companies, American Residential Mortgage, Cabrillo Federal Credit Union, Armor All Product, Daiwa Golf and The San Diego Union-Tribune. • Developed award-winning brand strategies and creative for our diverse client base, which consisted of over 100 accounts primarily based in financial, commercial real estate development and technology.

Imperial SavingsCreative Director

Jul. 1985 - Jul. 1987San Diego, CACreative Director for national savings & loan corporation. Art directed and managed hundreds of projects in the consumer loan products and financial service sector.

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