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Work Background
Atamai Management ConsultanciesFounder and Managing Partner
Apr. 2019Dubai, United Arab EmiratesAtamai means "smart, wise" in the pacific Mauri language and we strive to offer our clients "wise" solutions. Atamai is a UAE based consulting firm that offers a set of services born from the operational experience of the partners in Blue Chip, Private Equity and Family Offices across M&A, Restructuring, Performance Improvement, Leadership Assessment and Development in addition to Business Development activities such as Market Studies, Business Plan, Risk Assessment, Business Efficiencies, Interim and Shadow Management, and business structure scaling especially for SME's and Family Businesses focusing on institutionalization and growth where Atamai assists in governance, policies, structure and strategies.
GEGlobal Senior Project Manager - M&A
Feb. 2019 - Dec. 2023Dubai, United Arab EmiratesProject managing various aspects of GE’s Mergers & Acquisitions activities connecting all involved functions including but not limited to finance, controllership, legal, commercial, operations, facilities.
Key contributor to GE’s transformation into 3 separate companies, leading the separation in multiple countries across Asia, the Middle East and Africa. Project Managed GE’s Acquisition of Nexus Controls from Baker Hughes across 20 countries in Middle East, Africa and Asia
Globally responsible for the execution of the GE Gas Power organization simplification, Leading and driving the coordination between all functions to reduce Legal Entities footprint from 730 to 360 over 4 years.
Drove all activities in Asia Pacific region for 48 corporate Legal Entities including closure, business transfer, merger, employees transfer valued at more than 100M$.
GEBusiness Development Manager - M&A
Feb. 2019 - Dec. 2023Dubai, United Arab EmiratesProject managing various aspects of GE’s Mergers & Acquisitions activities connecting all involved functions including but not limited to finance, controllership, legal, commercial, operations, facilities.
Key contributor to GE’s transformation into 3 separate companies, leading the separation in multiple countries across Asia, the Middle East and Africa. Project Managed GE’s Acquisition of Nexus Controls from Baker Hughes across 20 countries in Middle East, Africa and Asia
Globally responsible for the execution of the GE Gas Power organization simplification, Leading and driving the coordination between all functions to reduce Legal Entities footprint from 730 to 360 over 4 years.
Drove all activities in Asia Pacific region for 48 corporate Legal Entities including closure, business transfer, merger, employees transfer valued at more than 100M$.
Baker Hughes, a GE companyDirector - Commercial / Integration
Feb. 2017 - Feb. 2019Dubai, United Arab EmiratesLead the commercial aspect of the merger between GE O&G and BHI in MENAT & India and continued to lead the Contracts and Frame Agreements Center of Excellence for the MENATI region. From De-merging GE O&G from the rest of GE to enable the merger with BHI, to the separation of 83 Legal Entities and transfer of employees and 2000 contracts. Successfully drove Integration/Synergies between various departments by establishing strategies, training and operating rhythms to exceed quarterly targets in 17/18, Received CEO’s performance award in Mar 2018
GEDirector - Commercial , GE O&G Digital Solutions
May. 2013 - Feb. 2017Jebel Ali - UAEI currently provide core expertise in operational excellence and commercial management, leading a substantial engineering workforce across the six product lines of GE’s O&G Digital Solutions business. I also oversee efforts to initiate and grow the Digital Industrial enterprise. • Provided necessary support to field sales teams to enable an estimated 250% revenue increase in three years. • Restructured management teams and refocused and empowered employees, reducing contract review/negotiation cycle times by 50% and improving proposal generation productivity by 290%. • Led formation of a Contracts and Risk Centre of Excellence relating to tendering processes across 5 GE businesses, enhancing negotiation processes, adherence to risk frameworks, and regional knowledge activities. • Advised the CEO on corporate and operational risk as Digital Solutions MEA commercial authority and proudly received the 2015 Commercial Expertise Award from the GE O&G CEO.
GECommercial Operations Leader - MEA&I
Sep. 2010 - Apr. 2013Dubai - UAEAppointed initially as Africa Sales Director by Dresser International before GE acquisition in 2010.
Subsequently oversaw MEA&I commercial activity for GE and focused on proposal generation and application engineering, implementing GE’s risk and operational framework, and business development. • Provided enhanced role clarity and definition across the African workforce, delivering productivity improvements of >50% in only 2-years. • Supported quoting and pricing process re-tooling across the Indian market offering a 30% uplift in productivity • Optimized the inventory cycle in the UAE aftermarket center, devising refreshed guidelines that boosted turnover rates 300%. • Conducted focused training for Dresser employees as part of the integration program, ensuring 100% compliance with a broad range of GE processes by 2012. • Recipient of the 2012 Expertise Award from the MEA Regional CEO.
FlowserveRegion Manager
Jul. 2009 - Sep. 2010Beirut District, LebanonI managed sales operations directly and indirectly in 7 countries with a significant budget, a large geographically dispersed team, and oversight of the Lebanon branch office. • Delivered revenue growth well above market and in excess of business plan expectations. • Championed closer client partnerships based on respect and trust, enabling a better understanding of customer requirements. • Recruited new team members and leaders. Trained and mentored existing staff to maximise enterprise-wide capability. • Rapidly expanded the Lebanon office, providing robust profit and revenue numbers in a very difficult market experiencing significant downturn.
General Electric - EnergySales Director MEA - Long Term Service Agreements
Mar. 2003 - Jul. 2009Beirut District, LebanonI led a mid-sized team and coordinated bid preparation, negotiation and the signing of short-term and long-term service agreements relating for power plant operation and maintenance contracts. • Played a key role as member of a team responsible for doubling multi-billion dollar MEA revenues. • Negotiated and signed agreements valued at >US$1B • Performance recognized with the 2006 Clear Thinker Award from the GE Energy Services CEO, and the 2008 Performance Award from the Regional General Manager.
ABBProject Manager
Jun. 1994 - Jul. 1998LebanonEarly experience in Project Management, Engineering and Sales roles with ABB in Lebanon and Switzerland focused on Transmission & Distribution, LV, MV & HV equipment and substations.
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