Keep in touch with meI'm using Intch to connect with new people. Use this link to open chat with me via Intch app
Work Background
Ecommerce Manager
Proline Range HoodsEcommerce Manager
Jan. 2018Salt Lake City Metropolitan Area➤ Increasing annual website conversion from $4M to $10M by creating and managing a successful marketing team. ➤ Implementing processes for collaboration, empowerment, clear goals, and guidance to enhance team competencies. ➤ Analyzing parameters of company's online presence to determine how to optimize and drive incremental sales growth. ➤ Providing strategic direction to eCommerce and account management functions to meet and exceed revenue goals. ➤ Creating and managing the eCommerce budget and ensuring effective use of resources while meeting project objectives. ➤ Working closely with leadership to develop, execute, and measure sales, online merchandising, and online operations. ➤ Assessing effectiveness of current initiatives and consulting with business partners and managers to improve efficiency. ➤ Planning and executing distribution with new customers as well as instituting promotions and marketing campaigns. ➤ Leveraging a digital reporting suite to understand business trends and report on the health of the business and initiatives. ➤ Managing launches for new products, identifying promotional opportunities, and developing promotional calendars. ➤ Developing, implementing, and updating annual business plans and executing tactics to achieve/exceed annual budget. ➤ Serving as eCommerce subject matter expert and analyzing and interpreting information to develop creative solutions. ➤ Working with all stakeholders in Marketing, Operations, and Customer Support to ensure seamless customer operations. ➤ Utilizing AI technology to reduce workloads by automating SEO process for writing bullet points and creating imagery. ➤ Developing win-win, strategic plans for customers and working cross functionally to finalize copy and design assets. ➤ Managing the implementation of business solutions by building relationships and partnerships with key stakeholders.
Digital Marketing Consultant
Eighty Three AgencyDigital Marketing Consultant
Jan. 2015 - Dec. 2018Greater Salt Lake City Area➤ Served a diverse portfolio of small local brands and facilitated significant revenue growth for a variety of clients. ➤ Partnered with marketing counterparts' communication materials to ensure successful rollouts and implementations. ➤ Led creation of task timelines, benchmarks, and success criteria to execute complex work streams and programs. ➤ Designed and executed websites, digital paid campaigns, and integrated social media strategies (organic and paid reach). ➤ Centralized product-related data across all sales and marketing channels as well as for social media platforms. ➤ Directed team to identify and execute SEO-based site enhancements and redesign to drive incremental conversions. ➤ Provided digital marketing direction for restaurants, chambers of commerce, trade schools, and real estate professionals. ➤ Developed ecommerce strategy and roadmap to drive profitable and sustainable top line sales growth for clients. ➤ Collaborated with VP of Sales to identify and define short-/long-term goals and develop roadmaps to boost sales. ➤ Executed creation of high-converting funnels, websites, landing pages, digital campaigns, and social media advertising. ➤ Led the implementation of cost-effective CRM and marketing automation software resulting in significant cost savings. ➤ Improved customer experience with underlying commitment to best brand execution and operational excellence. ➤ Developed best-in-class-content and SEO that capitalized on analytics data to drive traffic and increase conversions. ➤ Held monthly calls with key customers to discuss sales initiatives and new product updates to increase brand awareness. ➤ Streamlined process for updating and managing accurate information throughout multiple sales and marketing channels. ➤ Utilized data analytics and buyer insights to identify product gaps and collaborated with PM to develop new products.

Requests

Touchpoint image
3
Personal Pitch
Ecommerce Growth Solutions
Intch is a Professional Networking App for the Future of Work
300k+ people
130+ countries
AI matching
See more people like Gabriel on Intch
Marketing
643498 people
17
Executive Creative Director / Art Director / Founder @ Those Guys Are Great, Inc
24
Partnership Marketing @ DonorsChoose
18
Technologist, Project/Program Manager
MarketingEmail Marketing Manager
102219 people
15
Human Resources @ UB Greensfelder
18
Owner @ Douglas Fisher Creative
42
Senior Mining Engineer @ Riot blockchain