Valera Barmin - CPO, YouHodler

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Network Power<100 people

Roles

Geos

🇷🇺100%

Russia

Work Background

YouHodlerChief Product Officer

Dec. 2023London, England, United KingdomBuilding the Web3 platform with 1.2M users worldwide incorporating best fiat practices into the crypto world. Supervising the roadmap, providing the product vision, and overseeing the entire product lifecycle. Aligning the company's product strategy with versatile market conditions and trends. Setting up and maintaining cohesive team workflows to ensure the best output with allocated resources.

YouHodlerDeputy CPO

Oct. 2023 - Dec. 2023London, England, United Kingdom

YouHodlerProduct Manager

Apr. 2022 - Oct. 2023Podgorica, MontenegroProduct manager and owner of the trading stream where the main product is MultiHODL, crypto-trading service based on loan chains, a crucial workflow within the company. Deliver novel features from business input to production, enhancing YouHodler's metrics. Released a new trading engine, speeding up rates by 20 times and improving overall system performance. Released a new order creation form that helped to increase conversion rate by 2 times and decrease time-to-convert by 5 times.

NeocryptoBusiness Analyst

Feb. 2022 - Apr. 2022RussiaDesigning services of one of the biggest TON community exchange services – Neocrypto.net. Integration with Tonkeeper, Telegram bots, different crypto exchanges and blockchains. Managing technical documentation and product requirements, Preparing PRDs, describing processes in BPMN and UML.

SymbridgeSystem Analyst, Product Owner

Oct. 2019 - Jan. 2022Moscow, RussiaDesigning from scratch an architecture of a backend exchange component that integrates with decentralised matching engine and implements client APIs: FIX and WebSocket. The design took into account the requirements for high availability, low latency, the necessity to cache the order book, rate/throughput limits. Integration with third-party FIX engine. Design FIX API specifications to meet FIX protocol standard but marry it with DeFi specifics and blockchain features. Designing infrastructure for prop trading. Development of 3200+ functional end-to-end BDD-tests for API and matching engine. Composing a QA manifest, consolidated table of the exchange’s reject scenarios with 100+ error codes. Writing technical and user documentation including BPMN, UML + PlantUML, DFD diagrams. Managing development as a scrum master and product owner, setting up processes of effective planning, backlog and roadmap interaction, product delivery. Hiring new people.

TripsCo-Founder

Jun. 2019 - Oct. 2022RussiaSupervising all development (mobile, frontend, backend), architecture design of REST and WebSocket API. Development of a cities/regions/countries database aggregator based on the Wikidata API and TravelPayouts API. Application interfaces design, market research using JTBD, design and copywriting of landing pages and promo-materials, ad campaigns management.

OnederxMarketing Manager

Dec. 2018 - Nov. 2019Moscow, RussiaCopywriting and mockups of promotional websites, copywriting and setting up a chain of email newsletters. The meme exchange website was marked by the founder of Product Hunt as "the best landing page for today".

Zerich Capital ManagementAlgorithmic Robots Developer

Jun. 2018 - Oct. 2018Moscow, RussiaCreated and designed one of the key company products, the robo-advisor, from the ground up, directly influencing over 16 thousand clients. Immensely improved another key company product, the copycat investing, designing a brand new landing page, contributing in tariff plans and documentation. Implemented a market data parser that stores historical MOEX full order log and snapshots of all futures and spot markets trading instruments in binary format, gradually reducing server space occupied by this data. Prepared marketing kits for all trading-related products. Closely collaborated with the Heads of Algotrading, Marketing, and Sales Departments as well as regional partners and other developers, devising and implementing key strategic initiatives.

SovEconFull Stack Engineer, Marketing Manager

Nov. 2017 - Jan. 2020Moscow, RussiaWebsite ecosystem development: – Online subscription platform for The Sizov Report publications. After the launch, we received a conversion rate of 2.34%, then improved it by 84% to 4.31%, testing hypotheses. – The new main website allowed the company to improve the UX and launch online subscriptions to the Russian-language edition. – SovEcon Prices service for aggregating grain prices from different agrotraders. – Promo website of the Grain Club, a quarterly conference on the grain and oilseed market. – Promo website of Sovecon webinars.

Plekhanov Russian University of EconomicsGuest Lecturer

Apr. 2017 - May. 2017Moscow, RussiaRead a “Complex online marketing” advanced training course and hosted an exam. 20 academic hours. Approx. 15 course participants: marketing managers and business owners. The course helps to build SMM strategy, landing pages, traffic buying, analytics, email chains.

Finance University under the Government of the Russian FederationHead of Online Marketing

Sep. 2016 - May. 2017Moscow, RussiaCreating landing pages, including mockups, copywriting, development and integration with CRM and SQL database. Setting up online advertising campaigns: contextual, targeted, banner advertising. Writing sales texts, including email newsletters and social media posts.

Seventy FactorialCo-Founder

May. 2016 - Dec. 2019Moscow, RussiaDevised an original concept and built up a novel 70! Ranks app in .NET based on DEA (Data Envelopment Analysis) methodology with the use of Bloomberg Terminal API for efficient investments asset identification, written specifically for Bloomberg AppPortal, creating a one-of-a-kind technology as well as one of few applications in the world efficiently utilising DEA analysis. Successfully held negotiations with Bloomberg, receiving an approval to make the app a part of Bloomberg AppPortal, resulting in my start-up becoming the first Russian team ever to receive this approval. Algorithmic robots development: data retrieving, prototyping, backtesting of trading strategies in R.