Creative DesignsCEO & Founder
Jan. 2007 - Apr. 2016Northriding, JohannesburgFounded and scaled a digital agency specializing in CMS-based web development, eCommerce solutions, and conversion-driven funnel strategy. Spearheaded end-to-end project execution—from UX/UI design and user flow optimization to development, QA, and deployment—ensuring mobile responsiveness and seamless user experiences. As the business grew, I transitioned from hands-on development into a strategic leadership role, focusing on: • Business Growth & Strategy: Led marketing, client acquisition, and revenue expansion while establishing operational efficiencies to scale the agency. • Funnel & Conversion Optimization: Developed high-performing sales funnels, integrating automation and CRO strategies to drive client results. • Project Management & Team Leadership: Hired and managed a team of designers and developers, overseeing project timelines, budgets, and quality assurance to ensure delivery excellence. Creative Designs was where my web development, funnel optimization, and automation expertise first took shape, laying the foundation for my deep knowledge in digital marketing, conversion-focused design, and scalable revenue systems.