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Work Background
Consultant/Subject Matter Expert
GLGConsultant/Subject Matter Expert
Aug. 2006Offer consultative services for relevant parties associated with the technology, media, and telecommunications industries, as represented by then-current and former CIOs/CTOs/CMOs, market research analysts, account executives, technicians, and buyers. Clarify and resolve pertinent investment by directly supporting operations for high-profile companies and financial firms via telephone consultations, strategic project management, and customized learning and development initiatives. Promote ongoing business growth by determining and providing appropriate resources for various organizations (including personal services as an SME). • Engage multiple consultation projects for clients within the hospitality, entertainment, and radio broadcasting industries, directly interfacing with analysts from notable investment management and professional service firms during each project.
Senior Consultant - Business Consulting, CIO Advisory
Infosys ConsultingSenior Consultant - Business Consulting, CIO Advisory
Nov. 2021 - Sep. 2023Memphis, TNProvided thought leadership and advisory services to portfolio of executive/CIO level clients. Advised on vision, strategy, operating model development, IT architecture and tools and governance. Articulated business trends related to client goals and outcomes to influence overall strategy development and execution. • Managed the consulting lifecycle: set objectives and scope, develop work plans, coordinate work streams, and lead any necessary scope changes/change requests. • High-level strategic approach looking at all perspectives for successful project planning and delivery. Offered solid recommendations from multiple solutions with budgetary interests in mind. • Pride in delivering complete satisfaction to every client throughout entire engagement that continues to drive sales and retention. Key Skills: Management Consulting, Advisory, Project Management, Technical Product Management, Technology Business Relationship Management, Requirements Gathering, Strategic Planning, Market Research, Cost Analysis, Data Analytics, Leadership, Communication, Executive Presentation, Cross-functional, Collaboration, Change Management, Client Management, Relationship Building
Enterprise Business Advisor/Business Architect
Memphis-Shelby County SchoolsEnterprise Business Advisor/Business Architect
Nov. 2017 - Oct. 2021Memphis, TNManaged lifecycle for multiple technology products across 100K+ students and 12K+ district employees to contribute to daily operations. Developed IFB, RFI, RFP, and RFQ specifications for various hardware and services in conjunction with the school’s technology and departmental management teams. Conducted market research and analysis to identify, recommend, and gain management buy-in for technological product solutions. Maintained business relationships with technology vendors and industry organizations. Oversaw assessment and approval processes for non-IT funded purchasing requisitions. Facilitated technical support across district divisions by revising and publishing information technology (IT) policies, procedures, and standards. · IT Architecture: Served as a knowledge transfer agent for specific end-user communities. · Forecasting & Budgeting: Participated in technology budgeting efforts for multiple annexation projects. · Project Management: Assumed leadership for multiple initiatives including the district’s Endpoint Protection and Security, Office 365, Network Access Control, and Hardware Inventory Database initiatives in conjunction with the Security Manager and Network/Telecom Manager. Key Skills: Technical Product Management, Product Lifecycle, Quality Assurance, Agile Methodologies, IT Software, Enterprise and Mobile Architecture, Project Management, Requirements Gathering, IT Product Solutions, Market Research, Procurement, Cost Analysis, Data Analytics, Vendor Management, Policies & Procedures, Technology Implementation, Assessment, Forecasting, Budgeting, SOPs, Leadership, Communication, Executive Presentation, Cross-functional Collaboration, Change Management Technical Domain: Adobe Creative Cloud, APECS, Contract Advantage, Gartner, MindManager, Office 365 for Enterprise
Acro Service Corp/ServiceMasterConsultant
Jun. 2016 - Jul. 2016Memphis, TN•Developed and implemented specialized email campaigns targeting prospective clients, lapsed customers, and real estate professionals •Oversaw all aspects of campaign management, including planning and scheduling, data file setup, and vendor coordination • Ensured timely execution of campaigns by coordinating deadlines, obtaining necessary approvals, and collaborating with email service providers (ESPs) •Assessed and evaluated the effectiveness of email campaigns and testing initiatives •Generated comprehensive monthly reports, analyzing campaign performance, and identifying emerging trends •Adhered to legal, marketing, and technical requirements in accordance with established industry standards for email marketing •Prepared project briefs summarizing project approaches, objectives, and milestones for creative agencies •Provided ongoing support for weekly campaign activities for the American Home Shield and Merry Maid brands •Led a highly successful collaborative campaign that effectively promoted American Home Shield services to Terminix customers. Key Skills: Management Consulting, Project Management, Requirements Gathering, Strategic Planning, Market Research, Data Analytics, Marketing Strategy, Trend Analysis, E-mail Marketing, Vendor Management, Leadership, Communication, Executive Presentation, Cross-functional Collaboration, Change Management
Promotions Manager
MGM Resorts InternationalPromotions Manager
Dec. 2015 - May. 2016Tunica, Mississippi, United States•Led the strategic development of promotions and giveaways, assuming a pivotal role as a creative and strategic partner in close collaboration with key stakeholders, including the advertising division and the Vice President of Marketing •Provided comprehensive supervision for staff operations pertaining to dedicated promotional projects, overseeing all aspects of preparation and technical support for communications, retail displays, special promotions, as well as digital and media materials •Established and cultivated productive relationships with various photographers, agencies, vendors, design teams, and cross-functional personnel to foster critical business connections •Efficiently managed external vendor contracts for the distribution of high-end promotional items, ensuring their prompt and successful execution •Took ownership of drafting and submitting promotional rules to the Mississippi Gaming Commission, guaranteeing strict adherence to regulatory compliance, and obtaining necessary approvals •Effectively orchestrated multiple record-breaking grand prize drawings, achieving an impressive participation of over 200,000 entries.
Senior Marketing Analyst
iHeartMediaSenior Marketing Analyst
Sep. 2003 - Dec. 2015Tupelo, MS/Memphis, TN•Managed a substantial advertiser and agency business portfolio worth millions of dollars •Provided adept leadership in various roles including staff research leader, team/project manager, and trainer/mentor •Prioritized competitive differentiation, customer relationships, industry analysis, strategic planning, sales strategy, and product analysis •Established and refined goals, key performance indicators (KPIs), objectives, and sales pitches/presentations •Continuously monitored market position through comprehensive data analysis and customer analytics •Enhanced understanding of market dynamics, encompassing volume shifts and competitor activities •Compiled data and findings, developed informative materials, and delivered presentations to senior executives •Contributed to data-driven decision-making processes within the organization •Successfully negotiated and secured media purchases •Implemented and seamlessly integrated advertising resources across multiple platforms •Promoted from Tupelo, MS (market #188) to Memphis, TN (market #49) in 2005 •Secured exclusive broadcast sponsors for University of Memphis' basketball and football teams •Led several successful launches, including Allure Pink Moscato, Bellator MMA's inaugural pay-per-view (PPV) event, and Sparkling Nuovo •Guided Executive MBA (EMBA) projects focused on optimizing department operations •Identified and reported operational inequities, resulting in positive changes in leadership •Recognized multiple times as "Account Executive of the Month" for exceptional performance •Oversaw the rebranding initiatives for the Memphis International Raceway •Achieved a remarkable 55% increase in new revenue growth in 2012, followed by a notable 140% growth in digital revenue and 26% overall revenue growth in 2014 •Generated over $800K in annual upfront revenue bookings from 2013 to 2015 •Developed comprehensive standard operating procedures (SOPs) for on-air promotions and station night partnerships
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