FurloughEmail Newsletter Writer & Editor
Dec. 2020 - Apr. 2021Remote- Built branded email template using basic HTML & CSS
- Created SOPs for content curation, writing, and graphics
- Cleaned list of inactive subscribers w/ segmentation
- Boosted open rate from ~30% to 43%+
- Increased click-thru rate from less than 2% up to as high as 7%
- Managed a small team of writers to meet weekly due dates