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Network Power<100 people
Roles
✨80%
Business Owner
🔥60%
Startup Founder
💰40%
Investor & VC
Geos
🇷🇺40%
Russia
🇬🇭20%
Ghana
🇮🇱20%
Israel
Work Background
MgcomHead of BD & Sales at MGCom Mobile (Performance Mobile)
Sep. 2023 - May. 2024Москва, Россия · Remote1. Developing Sales Strategies:
Creating and implementing strategies for mobile advertising sales.
Identifying and pursuing new business opportunities in the mobile market. 2. Client Management:
Building and maintaining relationships with key clients.
Understanding client needs and customizing mobile advertising solutions. 3. Team Leadership:
Leading and mentoring the mobile sales team.
Setting sales targets and ensuring the team meets its goals. 4. Market Analysis:
Monitoring market trends and competitors.
Adjusting strategies to stay ahead in the mobile advertising sector. 5. Performance Tracking:
Analyzing sales performance data.
Reporting on sales metrics and making data-driven decisions to improve results.
Ads PerformanceBD & Partnerships
Jan. 2023Валенсия, Валенсия (Автономное Сообщество), Испания1. Identifying Opportunities:
Research and identify new business opportunities and potential clients.
Analyze market trends to find growth opportunities. 2. Client Relations:
Build and maintain strong relationships with existing and potential clients.
Understand clients' needs and provide tailored marketing solutions. 3. Strategic Planning:
Develop and implement strategic plans to achieve business growth.
Collaborate with different departments to align on business goals. 4. Sales and Negotiation:
Drive sales efforts and negotiate contracts.
Ensure the company's services meet client expectations and drive revenue. 5. Networking:
Attend industry events and conferences to network and promote the agency.
These efforts collectively help the agency grow its client base and revenue.
IT StartupMarketing & PR Analyst
Oct. 2022 - Mar. 2023On-siteKey achievements: I customised the system of analytics and dashboards, tested new traffic sources and reduced the CAC by 3 times, increased its quality by 5% on average. Tools: Adjust, Appmetrica, Yandex Metrica, Medialogiya, Power BI. - Monthly budget ~ $500,000;
- Setting TOR and control of contractors' work (6-10 agencies);
- Independent launch of advertising on global sources, OEM, in-app;
- Report assembly and visualisation;
- Build and implement work-flow for internal departmental orders for the marketing & PR department;
МТСSenior Manager Marketing Business Development
Apr. 2022 - Oct. 2022Remote- Leading clients, upsell;
Key accomplishments:
- Writing methodology material for three sales department teams on prospecting and first touch with decision makers;
- onboarding and support of three mentees, who still perform functions and speak at specialized conferences representing MTS Marketer company;
Adsup LLCBusiness Development Manager
Feb. 2021 - Apr. 2022Дувр, Делавэр, Соединенные Штаты Америки- Bringing in new clients: market research, hunting, business negotiations and signing contracts. - Building a marketing strategy providing clients with insights, market trends and optimization strategies. Consulting clients on integration with trackers, traffic sources and defining marketing strategy when entering new markets.
- Management of key clients, creating and maintaining business relationships.
- Participation in the construction of the sales department: instructions, manuals, interviews, onboarding.
- Selection and integration of tools which helps to increase conversion from leads to deals for the sales department.
- Cooperation with direct advertisers, CPA networks, performance agencies and influencers.
- Attending international conferences with the purpose of developing business (White Nights, Moscow e-Commerce Conference, Websummit, etc.) Mostly I’m focused on the following verticals: games (mid-core & hard-core games by developers from Asian markets, e-Commerce, ride-hailing, delivery, crypto, etc.) Project-Marketing Manager
- Analysis of communication promotion of competitors;
- Placement of information on third-party resources about the service;
- Development of a script for the customer support department;
- Lead generation of users from Reddit, Quora, etc;
- Managing a team of developers (5 people) and designers (2 people);
АО «Группа «Илим»Intern in the Communications and Public Relations Directorate
Sep. 2020 - Feb. 2021Санкт-Петербург, Россия- Developing a communication strategy to deal with stereotypes in the timber industry (brochure, plan of work with different groups of the public and etc.)
Studia-54Public Relations Manager
Jan. 2019 - Aug. 2019- SMM: Facebook, Instagram, Pinterest;
- Optimization of the site, development of the English version;
- Prototyping the site in collaboration with the webmaster;
- Writing a unique questionnaire for Receiving feedback after each step interaction with the client to evaluate the effectiveness of the sales department.
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