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Work Background
Global App TestingHead of Product & Design
Jan. 2021London, England, United Kingdom
Global App TestingSenior Product Designer
Mar. 2018 - Dec. 2020London, United Kingdom
Trouva, by StreetHubProduct Designer
Nov. 2015 - Jan. 2018
VizSenseUX Designer / UI Developer
Mar. 2015 - Oct. 2015Plano, TexasAt a startup that offers a platform for visualizing big video data analytics to understand how videos spread across the internet, I conducted user research and surveys to understand our users/customers and then analyzed that data to help identify and prioritize feature development / changes. I then designed wireframes and prototypes to brainstorm solutions to user problems. Further, I handled the development of MVPs to deploy and test Lean hypotheses. I facilitated discussions within the dev team and also strategized with executives on how to meet business goals. Technical Skills utilized included: HTML/HTML5, CSS3, JSON, JavaScript, AngularJS, d3JS, jQuery, XMind, Google Analytics, A/B Testing, Adobe Photoshop, Adobe Illustrator
AutoONE MediaFront End Developer / UX Lead
Jan. 2012 - Mar. 2015Plano, TexasAutoONE Media specializes in building websites for Automotive Dealerships. Our proprietary CMS platform handles everything from vehicle inventory, lead conversion, vehicle specials, and third-party service integration. My role is within the Production department, as the main developer who builds out client sites, as well as the design and development of the additional tools and services that we offer.
DFW Team RealtyWeb Manager / Digital Marketing Consultant
Apr. 2011 - Aug. 2015The Colony, TexasI have led strategy sessions to identify and set the direction for achieving the company redesign objectives. I have carried out planning, development and continued, ongoing management of the implementation strategy, as well as created and documented business and technical requirements. I have created initial design concepts to drive creative direction. I am responsible for writing style sheets, marketing guidelines and the writing/editing of SEO-optimized content to increase organic search traffic. Within the last three years, over 400k unique visitors have arrived to the site via organic search results. Technical Skills utilized included: HTML/HTML5, XHTML, CSS3, JavaScript, jQuery, Adobe Photoshop, Adobe Illustrator, Adobe Flash, SQL Server
Haller Harlan & TaylorWeb Designer / Developer
Feb. 2010 - Nov. 2010Plano, TexasI participated in initial strategy and brainstorming sessions to help identify and set direction for achieving client’s objectives, as well as gathering and documenting business requirements. I performed lead information architecture activities for interactive projects, produced site maps and flow charts to demonstrate target audience’s on-line experience. I presented recommendations and deliverables to executive-level client teams. I contributed to the user experience by identifying how the proposed site architecture, functionality and navigation would successfully reflect the strategy and audience objectives outlined by the client. I created interface designs and prototypes based on user experience to promote user-centered design, as well as creating cross-browser compatible web content in all browsers (back to IE7). Technical Skills utilized included: HTML, CSS, XHTML, JavaScript, Adobe Dreamweaver, Adobe Photoshop, Adobe Illustrator, Adobe Flash
Michael PrestoniseFreelance Web Designer
Jul. 2009 - Sep. 2015Dallas/Fort Worth AreaI have participated in initial strategy and brainstorming sessions to help identify and set direction for achieving client’s objectives, as well as gathering and documenting business requirements. I have performed lead information architecture activities for interactive projects, produced site maps and flow charts to demonstrate target audience’s on-line experience. I have contributed to user experience brief by identifying how the proposed site architecture, functionality and navigation reflect the strategy and audience objectives outlined by the client. I've created interface designs and prototypes based on user experience to promote user-centered design. I have coded approved design concepts into web-ready language and framework. I have proofed final copies and finished prepress work for print design projects. I've set up Google Analytics and Google Webmaster accounts for finished projects in order to track goals and increase conversions. I have created documentation to assist clients in maintaining website/SEO strategies as well as writing guidelines for creating new content within the web environment. Technical Skills utilized included: HTML/HTML5, CSS3, XHTML, Javascript,
jQuery, ASP.Net, Adobe Photoshop, Adobe Illustrator, Adobe Dreamweaver,
Adobe Flash
IntelliMar SolutionsWeb Designer / Developer
Jan. 2007 - Aug. 2009Addison, TexasIntelliMar developed community-based social networks, targeting specific industry sectors and/or target market segments. I was involved with concept strategy and business analysis, working closely with clients to define, design, and document concept as well as upgrades and enhancements. I authored business requirements and rules documentation, defining workflow & notification processes, including authoring use-case scenarios. I planned and built prototypes for user-centered online applications. I created wireframes reflecting site architecture development and documentation for flexible & easy segmentation. I designed and defined relevant interactive functionality architecture as well as planned execution. I wrote technical requirement documentation based on business requirements, including profile typing, authentication and role based security. I worked closely with technical and creative teams to define and execute project to specifications. I created graphics and design concept mock ups reflecting look, feel, and layout of projects, as well as content development, authoring and editing. Technical Skills utilized included: HTML, CSS, XHTML, JavaScript, ASP.Net, Adobe Photoshop, Adobe Illustrator, Adobe Dreamweaver, Adobe Flash
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