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Years of experience: 23
Email Marketing ManagerGrowth Hackerš„ Startup Founderšø MarketingDigital Ads ManagerBusiness Owner
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Gerald's Career Path
Jun. 2024 -Present
2XStrategic Campaigns Director
Federal Territory of Kuala Lumpur, MalaysiaMy new role focuses on creating GTM strategies for clients in many different industries, and overseeing all marketing campaigns.
Jun. 2021 -Sep. 2024
2XAssociate Marketing Director
Kuala Lumpur, Federal Territory of Kuala Lumpur, MalaysiaB2B marketing strategy and implementation, focused on: - Optimizing and maximizing our client's tech stack (Salesforce, Pardot, Marketo, Drift, 6sense, Salesloft, Hubspot) to accelerate marketing-influenced pipeline
- Understanding and documenting the client's B2B user journey across multiple touch-points and attribution models
- Executing ABM & ABX strategies campaigns using LinkedIn, Google...
Jun. 2020 -May. 2021
Cube Self Storage Sdn. Bhd.Growth Marketing Manager
Petaling, Selangor, MalaysiaGrowth marketing for the self-storage industry using digital marketing strategies and technologies. My roles include: - Introducing and implementing Hubspot CRM for customer journey mapping and attribution
- Managing all Google Ad (Search, Display) for Malaysia, Hong Kong & Vietnam
- Managing FB & Instagram ad accounts, creatives, and campaigns
- Managing all social media activities, copywrit...