Years of experience: 41

CopywritingUnited StatesStartup FounderMarketing🔥 Startup Founder💸 Marketing

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Greg's Career Path
Creative Partner | Brand Consultant (PowerFlite Client)Feb. 2003 -
Dec. 2004
MERGECreative Partner | Brand Consultant (PowerFlite Client)
Boston, MAConcepts, copywriting, brand consulting, product marketing, and more for Applied Biosystems, Bowditch & Dewey, Gorton's Seafood, Atelier 505, Caritas Hospitals, Blue Cross Blue Shield, Colonnade Residences, SunLife Financial, etc.
Creative Director | Brand Advisor (PowerFlite Client)Jan. 2000 -
Jan. 2003
R&D Advertising LLCCreative Director | Brand Advisor (PowerFlite Client)
Boston, MABrought in to lead and manage this small advertising and design agency's creative department, we developed print, TV, radio, collateral, DVDs, and websites. Won more national and local creative awards during my tenure than they'd won in over 10 years. Branding, advertising, and web development work for Gorton's Seafood, Forrester Research, Rochester Electronics, Giga Information Group, Delphi...
Senior Advertising & Brand Advisor (PowerFlite Client)Feb. 1997 -
Dec. 2001
Blue Cross Blue Shield of MassachusettsSenior Advertising & Brand Advisor (PowerFlite Client)
Boston, MADeveloped creative and strategic marketing to contemporize this health insurance brand, eventually also finding them a new agency that fit them. • Wrote and Produced radio & print ads, collateral, outdoor, & direct mail. • Helped build & manage BCBSMA "internal agency" to handle broad range of marketing materials. • Wrote & edited 'Living Healthy' magazine. • Named & developed "ahealthyme.com...