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Lucia's Career Path
Key Account ManagerJul. 2024 -
Present
The HEINEKEN CompanyKey Account Manager
Dubái, Emiratos Árabes UnidosI currently work as a Key Account Manager at Sirocco — a joint venture between Emirates Group and Heineken International — leading the commercial strategy and visibility of premium beverage brands in the highly competitive On-Trade market of Dubai. I manage a portfolio of over 200 strategic accounts across the hospitality sector, including Emaar, Marriott, Hilton, Accor, and Mandarin Oriental...
Key Account ExecutiveJan. 2023 -
Jun. 2024
The HEINEKEN CompanyKey Account Executive
Dubái, Emiratos Árabes Unidos
Sales Executive & Brand ManagerSep. 2022 -
Jan. 2023
Truebell Group of CompaniesSales Executive & Brand Manager
Dubai, Emiratos Árabes UnidosI previously worked as a Sales Executive and Brand Manager at Truebell, representing the premium pastry brand La Rose Noire. In this role, I was responsible for identifying new business opportunities and building strong client relationships in the competitive foodservice and hospitality sector in the UAE. My scope ranged from prospecting and lead generation to closing deals, preparing commerc...