Salt Lake City Metropolitan Area• Research timely news stories relevant to a general Utah audience for a daily newsletter to go out every weekday at 6 AM.
• Infuse personality into the newsletter to foster engagement with the audience.
• Brainstorm and implement techniques to improve engagement and grow the current audience.
May. 2022 - Present
The CharretteFreelance Content Marketing Strategist, Consultant & Copywriter
HybridI’m a freelance content marketing strategist, consultant, and copywriter specializing in social media, SEO and email marketing. My clients work with me because of my unique content-creation techniques and audience-focused writing strategies. I thread the needle between concept and final project to help clients, writers, and artists develop coherent brand storytelling, increase engagement, and...
Salt Lake City, Utah, United StatesAmazing things happen when strangers in a community get together for a good cause. When Russia invaded Ukraine in February 2022, Eli McCann—a friend with deep ties to the region—reached out over social media to organize a fundraiser with Razom Ukraine and Lifting Hands International. What was initially planned to be a small fundraiser, quickly turned into two, large events wherein strangers i...