Greenville, Texas, United StatesAs the Marketing Director at VEX Robotics, I translate our brand narrative into accessible and compelling stories that resonate with diverse audiences, from enterprise clients to individual consumers. My skilled team and I distill complex robotic concepts into captivating narratives that ignite curiosity across B2B and B2C landscapes. Armed with ingenuity and a relentless pursuit of excellenc...
Dallas/Fort Worth AreaLed the charge for B2B marketing and business development efforts focused on Quality and Health IT programs, effectively advancing quality improvement initiatives across more than 2,000 U.S. hospitals. Collaborated seamlessly with agency and in-house marketing and design teams across various sectors, serving as the creative and strategic linchpin. Key Milestones: Fortified partnerships with k...
Dallas/Fort Worth AreaSteered transformative initiatives for an eclectic roster of high-profile clients such as Samsung Mobile, 7-Eleven, T-Mobile, and Pizza Hut, as well as for agency new business endeavors. Pioneered an avant-garde approach known as Context Design, born from my leadership in crafting promotion-centered and partnership-driven strategies. Key Accomplishments: Established as a Subject Matter Expert...