Years of experience: 16

Customer Care SpecialistChat SupportCustomer ServiceCRM managerMarketing DirectorDigital Ads Manager

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Alexandria's Career Path
Director of MarketingJan. 2024 -
Jul. 2024
HR Policy AssociationDirector of Marketing
Arlington, Virginia, United States• Developed and executed content strategy using audience analysis and targeted campaigns. Implemented SEO, SEM, content, and email strategies via Salesforce CRM. • Managed email calendar, optimizing send times and content. Designed graphics and updated digital accounts with current news events and organizational benefits. • Increased monthly social media engagement by 200% with targeted conte...
Manager, Digital MarketingJul. 2023 -
Jan. 2024
National Association of Home BuildersManager, Digital Marketing
Washington DC-Baltimore Area• Developed and implemented digital marketing strategies to optimize user experience. Leveraged SEM Rush, Google Analytics, UTM tracking for campaign optimization. • Managed and guided social media strategy, including content development. Monitored user experience metrics and established performance tracking systems. • Defined KPIs for website and social media performance; created detailed re...
Digital Marketing ManagerSep. 2021 -
Aug. 2023
SCA HealthDigital Marketing Manager
Silver Spring, Maryland, United States• Led digital marketing including SEO, SEM, email, and ad campaigns. Enhanced online presence and engagement through strategic planning. • Managed website optimization with cross-functional teams. Established content standards, conducted keyword research, and managed paid media. • Developed and executed health and GI content calendars, email, social, and marketing campaigns. • Handled patient...