Arlington, Virginia, United States• Developed and executed content strategy using audience analysis and targeted campaigns. Implemented SEO, SEM, content, and email strategies via Salesforce CRM.
• Managed email calendar, optimizing send times and content. Designed graphics and updated digital accounts with current news events and organizational benefits.
• Increased monthly social media engagement by 200% with targeted conte...
Washington DC-Baltimore Area• Developed and implemented digital marketing strategies to optimize user experience. Leveraged SEM Rush, Google Analytics, UTM tracking for campaign optimization.
• Managed and guided social media strategy, including content development. Monitored user experience metrics and established performance tracking systems.
• Defined KPIs for website and social media performance; created detailed re...
Silver Spring, Maryland, United States• Led digital marketing including SEO, SEM, email, and ad campaigns. Enhanced online presence and engagement through strategic planning.
• Managed website optimization with cross-functional teams. Established content standards, conducted keyword research, and managed paid media.
• Developed and executed health and GI content calendars, email, social, and marketing campaigns.
• Handled patient...