Years of experience: 19

Marketing DirectoršŸ’ø MarketingCreative ProducerGraphic DesigneršŸ¦ DesignCommunication Designer

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Chris's Career Path
Marketing CommunicationsJul. 2024 -
Present
UPM RaflatacMarketing Communications
Asheville, North Carolina, United StatesWithin the Marketing and Branding Communications team at UPM Raflatac, I am responsible for shaping and implementing the company's global communications strategy across the Americas. My role involves creating compelling regional content such as press releases, case studies, and thought leadership articles that enhance our brand visibility. I lead internal and external communications campaigns...
Head of Digital Marketing, Creative / StrategyJan. 2022 -
Dec. 2024
83barHead of Digital Marketing, Creative / Strategy
While acting as Head of Digital Marketing Creative, my day-to-day responsibilities was the following: Directing and motivating cross-functional teams while encompassing strategists, project managers, graphic designers, copywriters, and contract talent to ensure the smooth running of daily operations; facilitating client collaboration and leading productive brainstorming sessions to optimize i...
Marketing Manager (marketing transition team)Jan. 2021 -
Dec. 2022
FGX InternationalMarketing Manager (marketing transition team)
At FGX International, I played a pivotal role in driving the success of FGX's digital marketing strategies while spearheading the seamless integration of the Luxottica European marketing team following the merger with Essilor/FGX. Oversaw and led various automated digital marketing initiatives, data analysis efforts, and impactful omnichannel campaigns. These endeavors directly contributed to...

Chris's Posts

  • How I can help you

    With an MBA and DBA, I excel in crafting innovative B2B/B2C strategies. My focus is on enhancing brand visibility, customer engagement, and driving revenue. Expertise includes SEO, SEM, market analysis, and cross-functional leadership.

  • People I am looking for

    ā€¢ Over 15 years in B2B/B2C marketing ā€¢ Proven branding strategies ā€¢ Agency and corporate environment experience ā€¢ Strong academic and practical foundation

  • Experience & Cases

    ā€¢ 35% CPL reduction in campaigns ā€¢ 20% boost in project completion ā€¢ 20% rise in production ā€¢ 25% faster campaign development ā€¢ 25% rise in engagement

  • How to contact

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