Years of experience: 29
🧑💼 C-level ExecutiveMexicoMarketing Director💸 MarketingCMOBrand Marketing Manager
Trust Score
Exceptionally trusted; proven professional excellence.
Lucy's Career Path
May. 2023 -Jul. 2024
Tiendas NetoDirectora de Marketing & eCommerce
Ciudad de México, México
Jul. 2022 -Present
e-Retail.latDirector and Consultant
Mexico CityRetail is one of the main economic sectors of a country and is always in constant evolution and permanent innovation.
That is why e-Retail.lat was born, for the analysis, planning and execution of value strategies and performance of brands, proposing and implementing cutting-edge solutions for Supermarkets, Discount Stores, Convenience Stores, Home Improvement, Prices, Specialized Stores and ...
Jul. 2017 -Jul. 2022
Sodimac MéxicoCMO - Deputy Director of Customer Strategy and Marketing
Naucalpan, Estado de MéxicoDescripción
Responsibilities: Develop and execute the strategy and action plan for the introduction. Achievements: launch, positioning and maintenance of Sodimac in each of the Mexican market places. I achieved this through the opening of 10 stores, support for the implementation of e-commerce, 360° commercial campaigns, digital strategy and traditional media, the generation of leads and clie...