Years of experience: 17

Email Marketing ManagerBusiness Development ManagerDigital Ads ManagerMarketingITMarketing Director

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    Ana CA
    Graphic designer and Social media manager
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    I’ve had the pleasure of working with Cristina at two different companies. Not only is she friendly and approachable, but her sense of responsibility and high level of expertise make her a true profes...

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Cristina's Career Path
Ecommerce ManagerMay. 2024 -
Present
LOTTUSSEEcommerce Manager
Inca, Balearic Islands, SpainIn my role as Ecommerce Manager at LOTTUSSE, I lead the overall ecommerce and digital marketing strategy, integrating omnichannel campaigns and overseeing website optimization projects. I manage both technical and content SEO to ensure strong organic visibility and site performance, while also driving the CRO strategy through data-driven decision-making and A/B testing.
Digital marketing & Ecommerce ManagerAug. 2020 -
May. 2024
W2M WORLD2MEETDigital marketing & Ecommerce Manager
Palma, Islas Baleares, EspañaResponsible for website and marketing analytics and optimisation. Implementation of analytical and reporting tools (GA + GTM), defining tracking events and setting up automated reporting (Looker Studio). Working closely with product management team, delivering data-driven analysis for website improvements and new features. Managing relationship with agencies for SEO and display campaigns. Def...
Product ManagerAug. 2019 -
Aug. 2020
W2M WORLD2MEETProduct Manager
Palma Area, SpainIdentifying needs and user experience improvements for existing and new websites. Management and prioritisation of development tasks in close collaboration with commercial and technical teams. Implementation of Web analytics through GA and GTM for both B2B and B2C sites. Briefing for developing projects for the group's websites and new apps.

Cristina's Posts

  • How I can help you

    Develop comprehensive online marketing strategies to connect with potential and existing customers. Examine current traffic and user acquisition, evaluate existing ad accounts, and analyze data for strategic proposals. Implement web analytics for measurable outcomes.

  • People I am looking for

    Seeking partnerships in the travel and retail sectors. Experience with diverse client needs and adaptable strategies. Open to collaboration with businesses aiming for growth and market expansion.

  • Experience & Cases

    Boosted sales and leads for a fashion brand. Enhanced brand awareness and loyalty for travel companies. Worked with diverse businesses, adapting strategies for startups and established brands.

  • How to contact

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