SKS365 Malta LtdHead Of Sponsorships & Sport Partnerships (Planetwin365.news - Planetpay365 - Calcio.com)
Roma, ItaliaAs Sponsorship Portfolio Manager for three prominent brands (planetwin365, PlanetPay365, Calcio.com), I spearhead the investment strategy and established measurable KPIs to optimize the partnerships' value for the business. My role involve devising effective activations for HQ and retail affiliates, such as communication, sell-out promos, contests, and events. Among the Serie A clubs sponsore...
Jul. 2018 - Feb. 2020
SKS365 Malta LtdSponsorship & Trade Marketing Manager consultant
Roma, ItaliaSKS365 is one of the main players in the international betting and gaming industry. - Managing, planning and controlling planetwin365 brand activations, exploiting the sponsorship agreement - Managing trade marketing strategies supporting retail department to improve retention and acquisition of the shops. Increasing online/offline cross selling. - PMO for the shop's refit and new openings ou...