Years of experience: 21

BelgiumMarketing DirectoršŸ’ø MarketingBusiness OwneršŸ’¼ C-level ExecutiveCMO

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Helga's Career Path
Marketing and Communication DirectorOct. 2018 -
Present
VulpiaMarketing and Communication Director
Brasschaat- managing the marketing and communications department E2E - responsible for all marketing and communications activities, incl. external and crisiscommunication - hands on marketing and communication with focus on strategy (why), content (what), digital & offline (how) & performance (results) - peoplemanagement : managing internal team & outsourced activities via partners. Key Responsability ...
Marketing Segment Manager - market design (residential marketing)Apr. 2017 -
Sep. 2018
ProximusMarketing Segment Manager - market design (residential marketing)
Brussels, Brussels Region, Belgium- defining the consumer journeys, initiating business projects, consumer and market analyses. - reporting, analysis, follow up and communication of customer experience KPIs marketing. - design thinking, scrum, agile way-of-working.
Go-to-market manager (residential marketing)Aug. 2016 -
Mar. 2017
ProximusGo-to-market manager (residential marketing)
Brussels, Brussels Region, Belgium- go-to-market of products, services and service approach. - defining the E2E marketing flow of specific telecom telecom products and services (new concepts, boosting existing products, retention)

Helga's Posts

  • About myself

    ."Drawing from two decades of expertise in branding, marketing, and leadership, I'm committed to fostering innovation, empowering teams, and driving lasting impact. My approach blends mentorship with problem-solving, anchored in a dedication to continuous learning. Success, to me

  • Interesting topics

    branding, marketing, communication, customer experience, leadership, strategic vision, mentorship, branding strategies, customer engagement, innovative marketing techniques, effective communication strategies,

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