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Years of experience: 6+
💸 MarketingBrand Marketing ManagerContent ManagerCommunications ManagerGermanyMarketing Director
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Exceptionally trusted; proven professional excellence.
Vanessa's Career Path
Mar. 2020 -Present
Spin (Ford Motor Company)Head of Marketing & Communications Germany
Köln, Nordrhein-Westfalen · RemoteI am currently working for the startup Spin Mobility on behalf of Ford, leading the Marketing and Communications department in Germany. My main responsibilities include establishing national and regional marketing strategies, as well as brand and performance marketing campaigns. I also manage local growth initiatives. The goal is to successfully position the Spin brand in the German e-scooter...
Jan. 2018 -Dec. 2020
WWEMarketing Director GSA, Nordics and CEE
München und Umgebung, DeutschlandIncrease profitability and customer loyalty by developing and executing country specific brand strategies and content partnerships as per business research and plans.
Develop brand marketing strategies and manage cross-media campaigns across print, broadcast and online platforms to ensure customers’ expectations and to build credibility of WWE brand for all lines of business: TV/PayTV/VOD, co...
Jan. 2017 -Dec. 2018
RTL DISNEY Fernsehen GmbH & Co. KGSenior Marketing Manager - Team Lead Dreamworks Animation Licensing Team
Köln und Umgebung, DeutschlandHeaded Super RTL DreamWorks marketing team (4 direct reports) and provided coaching to enhance work performance and productivity. Led cross-functional teams and developed and executed brand marketing campaigns, including TV, cinema, social media and print for the launch of DreamWorks TV series with the target group children and parents. Increased awareness for the SUPER RTL licensing brand po...